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In marketing, producing quality content consistently is a constant challenge. Free AI writing software can help you meet publishing schedules and manage your workload, providing support for everything from initial drafts to final edits. You might be overwhelmed with options, but I'm here to help.

I've tested and reviewed various tools to bring you the best free options available. These solutions can boost your team's productivity and improve your content's quality. In this article, I'll share my top picks, focusing on what each tool offers without any cost. Let's find the perfect fit for your needs.

Best Free AI Writing Software Summary

While all of the AI writing software in my list have free offerings, they also have paid plans should you wish to upgrade. Here are the base costs for each of the tools that made it onto my shortlist:

Best Free AI Writing Software Reviews

Below are my detailed summaries of the best free AI writing software that made it onto my shortlist. My reviews offer a detailed look at the key features, pros & cons, integrations, and ideal use cases of each tool to help you find the best one for you. While some of these tools offer a completely free version, others offer a free trial period. I’ve added a note about what’s free in each of my reviews.

Best for small business marketing

  • Free forever plan available
  • From $29/month
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Rating: 4.9/5

Enji provides a set of marketing tools built for small business owners who want to improve their marketing without needing advanced expertise. It focuses on simplicity and efficiency, with features such as an AI copywriter, social media scheduler, and marketing strategy generator. These tools help streamline content creation and scheduling, making it easier to stay consistent online and monitor marketing performance.

Why I Picked Enji

I picked Enji because it’s designed for small business owners who want to improve their marketing without dealing with unnecessary complexity. The AI copywriter stands out by generating content that matches your brand’s voice, while the social media scheduler makes it easy to plan and publish posts across multiple platforms. Together, these features support efficient content creation and management, which makes Enji a practical option for anyone looking for a free AI writing tool with built-in marketing support.

Enji Key Features

In addition to its core functionalities, I also found several other features that enhance its utility for small business owners.

  • Customer Persona Generator: Helps you define and understand your target audience by creating detailed customer personas.
  • Brand Voice Generator: Assists in establishing a consistent brand tone across all marketing materials.
  • AI Idea Generators: Provides inspiration for both social media and blog content, ensuring you always have fresh ideas.
  • Performance Dashboard: Allows you to track the effectiveness of your marketing efforts with real-time analytics.

Enji Integrations

Native integrations are not currently listed by Enji.

Pros and cons

Pros:

  • Guided marketing strategy generation
  • Built-in social media scheduling
  • AI copywriter supports brand voice

Cons:

  • Limited native third-party integrations
  • Limited features in the free plan

Best for social media posts

  • 14-day free trial and free demo available
  • From $29/user/month
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Rating: 4.8/5

SocialBee is a social media management tool designed for marketers and small business owners to create and manage engaging social media content. It helps users schedule posts, manage multiple accounts, and track performance across various platforms.

Why I picked SocialBee: The free version includes tools for generating and scheduling social media posts, making it ideal for social media management. You can create a content calendar to organize your posts effectively. The platform also offers basic analytics to help you understand your audience's engagement. This helps you maintain a consistent posting schedule across multiple platforms and categorize content (e.g., Promotional, Educational) to ensure a balanced mix.

Standout features & integrations:

Features include a content calendar that helps you plan and organize posts. The tool offers category-based scheduling to ensure diverse content distribution. You can also use its analytics feature to track the performance of your posts and optimize your strategy.

Integrations include Facebook, Twitter, LinkedIn, Instagram, Pinterest, Google My Business, Buffer, Hootsuite, Zapier, and HubSpot.

What's free? SocialBee offers a limited-time free trial with access to basic social media management features, with restrictions on the number of scheduled posts.

Pros and cons

Pros:

  • Easy setup and onboarding
  • Provides basic analytics
  • Supports multiple social media platforms

Cons:

  • Limited customization options
  • Limited scheduled posts in free trial

Best for SEO content insights

  • Free demo + free Webmaster Tools available
  • From $129/month
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Rating: 4.6/5

Ahrefs is a content analysis tool that provides valuable insights for SEO and content marketing professionals. It helps users understand keyword performance, backlink profiles, and competitor strategies to optimize their content for better search engine rankings.

Why I picked Ahrefs: Ahrefs offers a free version that provides essential SEO insights, which is ideal for content analysis. You can access keyword suggestions to improve your content's relevance. The tool also offers basic backlink analysis, allowing you to see how your content is performing. This allows you to identify low-competition keywords to target and analyze the backlink profiles of competing articles.

Standout features & integrations:

Features include a site audit tool that identifies SEO issues. You can also use the rank tracker to monitor your keyword performance over time. The content explorer feature helps you find popular content ideas in your niche, enhancing your content creation process.

Integrations include Google Analytics, Google Data Studio, Google Search Console, HubSpot, WordPress, Shopify, and Squarespace.

What's free? Ahrefs offers a free-forever plan with access to limited SEO tools and features, with restrictions on data volume.

Pros and cons

Pros:

  • Useful for content strategy
  • Offers keyword suggestions
  • Provides basic SEO insights

Cons:

  • No advanced SEO tools
  • Limited data volume

Best for conversational text

  • Free plan available
  • From $20/month
Visit Website
Rating: 4.9/5

ChatGPT is an AI chatbot powered by a sophisticated large language AI model, allowing you to brainstorm ideas, draft content, and refine text through a conversational, back-and-forth dialogue that can handle text, voice, and image inputs. It’s used by individuals and small teams who want help drafting content, exploring ideas, or working through tasks in a conversational way. It supports everyday writing, simple analysis, and creative exploration.

Why I picked ChatGPT: You can use the free plan to chat, draft text, and ask questions without needing a paid subscription. You’ll get features like voice inputs, image uploads, and file discussions included at no cost. You can interact with it conversationally, asking follow-up questions like “make that shorter” or “explain that concept simply” to refine the output. The free access lets you test how well the tool fits into your daily writing habits.

Standout features & integrations:

Features include support for voice chats, the ability to upload images and files, and tools for generating or editing text in a chat-based workflow. You can use it to summarise documents, explore ideas, or get quick explanations in plain language. It also lets you switch between voice, text, and images without changing tools.

Integrations include Google Drive, Microsoft Teams, GitHub, Notion, Slack, Box, Asana, Dropbox, and Outlook.

What’s free? It offers a free-forever plan with limits on usage, message volume, upload speeds, and access to higher-capacity models.

Pros and cons

Pros:

  • Free access without signup fees
  • Image and file uploads included
  • Natural conversational writing flow

Cons:

  • Slower performance during peak times
  • Usage caps can interrupt tasks

Best for marketing copy generation

  • Free plan available
  • From $24/5 seats/month

Copy.ai is an AI-driven platform designed for creating marketing content, serving marketers, copywriters, professionals, and content creators who need quick and engaging copy. It helps businesses with tasks like generating product descriptions, social media posts, and email content.

Why I picked Copy.ai: The free plan lets you generate unlimited projects, making it ideal for marketing copy generation. It includes features like AI content templates and an idea generator to spark creativity. You can also access a tone selection tool to match your brand's voice. The dashboard presents all its tools (like the “Blog Wizard” and “Content Ideas Generator”) on a single screen, allowing you to start a new project in two clicks.

Standout features & integrations:

Features include an AI-driven content generator that suggests creative ideas, a tone customization option to match your brand's voice, and a built-in grammar checker to polish your content. The platform also offers a project management dashboard to keep track of your content. You can collaborate with team members in real-time, enhancing productivity.

Integrations include HubSpot, Shopify, WordPress, Mailchimp, Salesforce, Zapier, Slack, Google Analytics, Trello, and Asana.

What's free? Copy.ai offers a free-forever plan with access to basic content generation tools and unlimited projects, perfect for small teams.

Pros and cons

Pros:

  • Requires no tutorial to begin drafting
  • Tone customization options
  • Unlimited project generation

Cons:

  • No offline access
  • Limited advanced features

Best for visual content guidance

  • Free plan available
  • From $5/user/month (billed annually)

Picsart is a versatile content creation platform that caters to designers, marketers, and social media managers. It helps users create visually appealing content with its array of editing tools and design templates.

Why I picked Picsart: The free version provides access to a wide range of design templates and editing tools, which is ideal for visual content guidance. You can experiment with various filters and effects to enhance your images. The platform also offers basic photo editing capabilities to refine your visuals. This lets you quickly add filters and text overlays to images or assemble multiple photos into a collage for social media, all for free.

Standout features & integrations:

Features include a comprehensive template library for different design needs. The tool offers a range of filters and effects to enhance images. You can also use its collage maker to combine multiple photos into a single, creative layout.

Integrations include Adobe Photoshop, Canva, Google Drive, Dropbox, Instagram, Facebook, Twitter, Pinterest, YouTube, and Shopify.

What's free? Picsart offers a free-forever plan with access to basic design tools and templates, with some restrictions on premium content.

Pros and cons

Pros:

  • Accessible for beginners
  • Includes a collage maker
  • Wide range of design templates

Cons:

  • Basic editing tools only
  • Limited access to premium content

Best for paraphrasing text

  • Free demo available
  • $8.33/month (billed annually)

QuillBot is an AI-powered writing tool designed to assist users in paraphrasing text to improve clarity and originality. It's popular among students, writers, and professionals who need to rephrase content efficiently.

Why I picked QuillBot: The free version allows users to paraphrase a limited number of sentences, making it perfect for text rephrasing. You can access two modes to adjust the tone and style of your text. The tool also provides basic grammar suggestions to enhance your writing. This allows you to rewrite a sentence in multiple tones (e.g., Formal, Simple, Creative) to find the best fit for your audience.

Standout features & integrations:

Features include a summarizing tool that condenses long texts into concise versions. The tool also offers a citation generator to help you create accurate references. Additionally, it provides a grammar checker to ensure your writing is polished and error-free.

Integrations include Google Docs, Microsoft Word, Chrome Extension, Microsoft Edge, Firefox, Google Drive, Dropbox, Slack, LinkedIn, and Twitter.

What's free? QuillBot offers a free-forever plan with access to basic paraphrasing and grammar checking features, with limitations on word count per use.

Pros and cons

Pros:

  • Easy to use for beginners
  • Offers a summarizing tool
  • Supports multiple paraphrasing modes

Cons:

  • Some basic features locked behind paid tiers
  • Word count limitations

Best for AI-generated ideas

  • Free demo available
  • From $4.99/month

DeepAI is a text generation tool that caters to writers, marketers, and developers looking for AI-generated content ideas. It assists users by providing creative prompts and text completions to enhance their writing projects.

Why I picked DeepAI: The free version offers access to AI-generated text ideas, making it perfect for overcoming the blank page and generating new concepts. You can use it to explore different writing styles and formats. The tool provides an easy way to experiment with content creation without any cost. You can input a basic concept (e.g., “a detective in a steampunk city”) and receive a list of narrative premises or opening paragraphs.

Standout features & integrations:

Features include a text generator that offers diverse writing prompts. The tool also allows you to experiment with various writing styles, enhancing your creative process. Additionally, it provides instant text completions to help you develop content quickly.

Integrations include Google Docs, Microsoft Word, Slack, Trello, Asana, Facebook, Twitter, LinkedIn, WhatsApp, and Instagram.

What's free? DeepAI offers a free-forever plan with access to basic text generation features, with restrictions on usage volume.

Pros and cons

Pros:

  • Easy to use for beginners
  • Offers instant text completions
  • Provides diverse writing prompts

Cons:

  • Basic features only
  • Limited usage volume

Best for quick content drafts

  • Free plan available
  • From $7.50/month

Rytr is an AI writing assistant that generates drafts for emails, blog ideas, and social media captions using pre-built templates. Its main users include content creators and marketing teams who value quick drafting capabilities.

Why I picked Rytr: The free plan allows you to generate up to 10,000 characters monthly. This makes it perfect for quick content drafts without any cost. It includes features like AI text completion, grammar checking, and content rewording. You can also use its browser extension for added convenience.

Standout features & integrations:

Features include over 40 content templates, customizable tones, and a plagiarism checker, helping you create varied and original content. The AI text completion feature assists in drafting, while its built-in grammar checker flags errors and suggests more concise phrasing. Content expansion and rewording features offer flexibility in how you present your ideas.

Integrations include a browser extension and API.

What's free? Rytr offers a free-forever plan with a limit of 10,000 characters per month.

Pros and cons

Pros:

  • Customizable tone settings
  • Plagiarism checker included
  • Multiple content templates

Cons:

  • Limited long-form content support
  • Character limit on free plan

Best for sentence rephrasing

  • Free trial + free demo available
  • From $10/month (billed annually)

Wordtune is a writing assistant tool designed to help users improve their writing by rephrasing sentences for clarity and impact. It's particularly useful for professionals and students looking to enhance their written communication by finding the right words and tone.

Why I picked Wordtune: The free version offers sentence rephrasing, which is great for refining your writing. You can use it to adjust the tone and style of your text, ensuring it fits your audience. The tool also provides suggestions for alternative phrasings, making your content more engaging. This is useful for professionals who need to adjust the tone of an email from casual to formal, or for students making a research paper's language more concise.

Standout features & integrations:

Features include a tone changer to adjust the formality of your text. The tool also offers a "spice up" feature that adds flair to your sentences, and a "shorten" option to improve readability and make your writing more concise. These features help you tailor your content to different contexts and audiences.

Integrations include Google Docs, Microsoft Word, Gmail, Slack, LinkedIn, WhatsApp, Facebook, Twitter, and Outlook.

What's free? Wordtune offers a free-forever plan with access to basic rewriting features, with some limitations on daily usage.

Pros and cons

Pros:

  • Provides alternative phrasing
  • Offers tone adjustments
  • Effective sentence rephrasing

Cons:

  • No offline functionality
  • Daily usage limits

Other Free AI Writing Software

Here are some additional AI writing software options that also offer free plans or trials. While these tools didn’t make it onto my shortlist, they’re still worth checking out:

  1. Scribbr

    For academic writing help

  2. TinyWow

    For simple text edits

  3. SudoWrite

    For creative writing prompts

  4. EnglishEdit.AI

    For grammar corrections

  5. Grammarly

    For real-time grammar checks

  6. Writesonic

    For quick ad copy creation

  7. HubSpot

    For marketing email templates

  8. Zapier

    For automating simple workflows

  9. Jasper

    For AI-driven creative content

  10. Anyword

    For predictive text analytics

  11. Writer

    For team writing collaboration

Free AI Writing Software Selection Criteria

When selecting the best free AI writing software to include in this list, I considered common buyer needs and pain points like limited budget constraints and the need for user-friendly interfaces. I also used the following framework to keep my evaluation structured and fair:

Core Functionality (25% of total score)
To be considered for inclusion in this list, each solution had to fulfill these common use cases:

  • Generate text content
  • Paraphrase existing text
  • Correct grammar and spelling
  • Provide writing suggestions
  • Offer style and tone adjustments

Additional Standout Features (25% of total score)
To help further narrow down the competition, I also looked for unique features, such as:

  • AI-driven creativity prompts
  • Integration with third-party apps
  • Customizable writing templates
  • Multilingual support
  • Advanced plagiarism detection

Usability (10% of total score)
To get a sense of the usability of each system, I considered the following:

  • Intuitive user interface
  • Simple navigation
  • Responsive design
  • Quick access to features
  • Minimal learning curve

Onboarding (10% of total score)
To evaluate the onboarding experience for each platform, I considered the following:

  • Availability of training videos
  • Interactive product tours
  • Access to templates
  • Supportive chatbots
  • Webinars for new users

Customer Support (10% of total score)
To assess each software provider’s customer support services, I considered the following:

  • Availability of live chat
  • 24/7 support options
  • Comprehensive help center
  • Email response times
  • Access to user community forums

Value For Money (10% of total score)
To evaluate the value for money of each platform, I considered the following:

  • Competitive pricing
  • Features included in free plan
  • Cost compared to similar tools
  • Discounts for annual billing
  • Transparency of pricing model

Customer Reviews (10% of total score)
To get a sense of overall customer satisfaction, I considered the following when reading customer reviews:

  • Overall satisfaction ratings
  • Frequency of feature updates
  • Feedback on customer service
  • Ease of integration feedback
  • User feedback on performance

How to Choose Free AI Writing Software

Complex feature lists and pricing structures can make it hard to figure out what you’re really getting from a free AI writing software. To help you stay focused as you work through your software selection process, here are some factors to keep in mind:

FactorWhat to Consider
Free Offer ScopeAudit the free plan's key limits: monthly word count, number of projects, and access to core features like plagiarism checks or premium templates. Confirm there are no paywalls for basic export functions.
ScalabilityReview the paid plans to see if they unlock features you'll likely need later, such as higher word counts, brand voice customization, or team collaboration workspaces.
IntegrationsTest the connection with your primary workspace. For example, confirm you can use the tool's browser extension directly within Google Docs or that it can push completed drafts to your Slack channels.
Ease of UseThe tool should have a clear layout and predictable menus, allowing your team to create their first draft within minutes of opening it, without consulting a help document.
CustomizationLook for the ability to save your brand's style guide (e.g., preferred tone, banned words) and create custom templates for recurring projects like case studies or client reports.
SupportBefore committing, verify the vendor's support hours and channels. An active user community or knowledge base can often provide faster solutions for common questions than email support.
Data SecurityIf you handle client data, review the vendor's privacy policy and security page for mentions of compliance with standards like GDPR or CCPA, and check how they handle data encryption.
PerformanceConsider the reliability and speed of the tool. It should efficiently handle your writing tasks without frequent downtime. The tool should, for instance, be able to generate standard-length outputs (like a 500-word blog section) in under 30 seconds and have minimal service interruptions during your peak working hours.

What Is Free AI Writing Software?

AI (artificial intelligence) writing software is a tool that uses an AI model to help users create, edit, and enhance written content. These tools often come with free plans or trials that provide basic functionality without cost. Professionals like marketers, writers, and students use these tools to improve efficiency and content quality. Grammar correction, content suggestions, and tone adjustments help users generate polished and engaging text effortlessly.

Features

Let’s go over the features commonly found in AI writing software, and which ones are usually included in free vs. paid plans.

Typically Free AI Writing Software Features

  • Grammar check: Automatically identifies and corrects grammar errors to improve the clarity of your writing.
  • Paraphrasing tool: Helps you reword sentences to enhance originality and avoid plagiarism.
  • Basic text generation: Provides suggestions for content creation, aiding in overcoming writer's block.
  • Tone adjustment: Allows you to modify the tone of your writing to suit different audiences.
  • Content suggestions: Offers ideas for expanding or refining your text, improving readability and making it more engaging.
  • Spell check: Identifies and corrects spelling mistakes to ensure accuracy in your writing.
  • Text summarization: Condenses lengthy texts into concise summaries, saving you time.
  • Basic analytics: Provides simple insights into content performance to guide improvements.

Typically Paid AI Writing Software Features

  • Advanced plagiarism detection: Scans for duplicated content across the web to ensure originality.
  • Customizable templates: Offers a variety of templates tailored to specific writing needs or industries.
  • Multilingual support: Enables content creation and editing in multiple languages.
  • Advanced analytics: Provides detailed insights into content performance and audience engagement.
  • API access: Allows integration with other platforms and tools for seamless workflow automation.
  • Collaboration tools: Facilitates team collaboration with features like shared workspaces and real-time editing.
  • Advanced style guide: Offers in-depth style recommendations to maintain brand voice consistency.
  • Enhanced security features: Provides additional data protection and compliance options for sensitive content.

Benefits

Implementing free AI writing software provides several benefits for your team and your business. Here are a few you can look forward to:

  • Cost savings: Access essential writing tools without spending money, making it budget-friendly for teams.
  • Improved writing quality: Use grammar and spell checks to enhance the clarity and professionalism of your content.
  • Time efficiency: Generate content quickly with text suggestions and paraphrasing tools, accelerating your writing process and reducing the time spent on tasks.
  • Enhanced creativity: Get content ideas and inspiration through basic text generation features, helping you move past the blank page and supporting brainstorming sessions.
  • Versatility: Adjust tone and style to fit different audiences, allowing for diverse content creation.
  • Learning support: Benefit from features like text summarization and tone adjustment to improve writing skills over time.
  • Accessibility: Use the software online without the need for installation, making it easy to access from anywhere.

Costs & Pricing

I realize you came to this article looking for the best AI writing software options that are available for free. However, since free plans only offer limited features, there's a good chance you'll need to scale your plan up in the future.

The table below summarizes common plans, their average prices, and typical features included in AI writing software solutions:

Plan Comparison Table for AI Writing Software

Plan TypeAverage PriceCommon Features
Free Plan$0Basic grammar check, limited paraphrasing, text suggestions, and tone adjustment.
Personal Plan$5-$25/user/monthAdvanced grammar check, expanded paraphrasing options, increased text generation limits, and basic analytics.
Business Plan$30-$60/user/monthTeam collaboration features, detailed analytics, custom templates, and priority customer support.
Enterprise Plan$70-$150/user/monthAPI access, enterprise-level security, dedicated account manager, and comprehensive integration capabilities.

Free AI Writing Software FAQs

Here are some answers to common questions about free AI writing software:

Can I legally publish a book written by AI?

Yes, you can use AI to write a book, but legal protections are limited unless you contribute significantly yourself. AI is a tool, not a co-author. Your human input is irreplaceable for retaining ownership of your creative work, so ensure you add your unique touch.

How do I check if my writing is AI-generated?

You can use tools like Grammarly’s AI detector to see if your text appears AI-generated. These detectors use machine learning models trained on both human and AI-generated texts to give you a percentage score, indicating the likelihood of AI involvement.

Can I use an AI writer for free to write a short story?

Yes, you can use AI writers for free to draft short stories. Some platforms offer limited generations for free, allowing you to create drafts that you can later refine with your own voice. Upgrading to paid versions often unlocks more features and creativity.

Is content generated by free AI writing software original and safe from plagiarism?

Most free AI writing tools produce unique content, but it’s smart to check drafts for plagiarism. Use a plagiarism checker before publishing to protect your brand and avoid duplicate material in your marketing.

Can I use free AI writing tools for commercial marketing content?

Yes, you can usually use free AI writing tools to create content for commercial marketing. Always review each tool’s terms of service and user agreements to ensure your team complies with any restrictions regarding business use.

What types of marketing copy can I create with free AI writing tools?

You can generate social posts, ad headlines, email drafts, blog outlines, and product descriptions with free AI tools. They’re useful for brainstorming, speeding up routine writing, or creating first drafts for a variety of marketing channels.

What’s Next:

If you're in the process of researching free AI writing software, connect with a SoftwareSelect advisor for free recommendations.

You fill out a form and have a quick chat where they get into the specifics of your needs. Then you'll get a shortlist of software to review. They'll even support you through the entire buying process, including price negotiations.

Shriya Ghate
By Shriya Ghate

Shriya Ghate is the Editor of The CMO. She has over 10 years of experience in content strategy, brand marketing, and editorial leadership across fintech, B2B SaaS, gaming, and media. Shriya has driven demand and built content programs at fast-growing startups and agencies, delivering measurable impact through SEO, thought leadership, and narrative-driven campaigns.

Interested in being reviewed? Find out more here.