Marketing can be a lot. Between proving ROI, getting leadership buy-in, and keeping up with the never-ending stream of tools, it’s easy to lose time for the work that actually matters. I’ve felt that pressure firsthand across brand, agency, and startup roles.
As the Editor of The CMO, my goal is to keep things simple and valuable. We turn real-world marketing challenges into clear, actionable insights that cut through the noise and help leaders focus on what really works. We talk to real operators, not just the loudest voices on LinkedIn, and create resources that save you from having to dig through 20 tabs or skim another generic how-to. If it’s on The CMO, it’s because it’s what you actually need.
I’ve worked across fintech, SaaS, media, and gaming, and I love blending storytelling with strategy. Whether it’s a customer case study, a demand gen playbook, or a newsletter that actually gets opened, I focus on content that drives outcomes.
Outside of work, you’ll usually find me organizing my chaos in Notion, listening to movie soundtracks, or deep in a rabbit hole about why a campaign worked (or didn’t). The marketing brain rarely hits pause!
