14 Best Promotional Product Management Software Reviewed in 2025
Best Promotional Product Management Software Shortlist
Here's my pick of the 10 best software from the 14 tools reviewed.
Our one-on-one guidance will help you find the perfect fit.
If managing promotional products is eating up your time and sanity, you're not alone. I've been in your shoes, struggling to keep inventory, orders, and brand creativity from spinning out of control. After testing the best promotional product management software firsthand, I can tell you: the right tool doesn’t just organize your chaos, it makes a real difference in your workflow and productivity so you can drive results.
In this guide, I’ll break down the top options with a clear, honest lens so you can find the one that finally lightens the load. Whether you're looking to simplify processes or boost efficiency, this guide will help you make an informed choice.
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Best Promotional Product Management Software Summary
This comparison chart summarizes pricing details for my top promotional product management software selections to help you find the best one for your budget and business needs.
| Tool | Best For | Trial Info | Price | ||
|---|---|---|---|---|---|
| 1 | Best for multi-channel gifting | Free demo | Available upon request | Website | |
| 2 | Best for marketing teams | Free demo available | Pricing upon request | Website | |
| 3 | Best for online stores | Free demo available | From $299/month | Website | |
| 4 | Best for design customization | Free demo available | From $3,499 (one-time payment) | Website | |
| 5 | Best for small businesses | Free demo available | From $99/month | Website | |
| 6 | Best for bulk orders | Free plan + free demo available | From $80/month | Website | |
| 7 | Best for custom integrations | Free demo available | Pricing upon request | Website | |
| 8 | Best for production management | 15-day free trial + free demo available | Pricing upon request | Website | |
| 9 | Best for employee engagement | Free demo available | Pricing upon request | Website | |
| 10 | Best for large enterprises | Free demo available | Pricing upon request | Website |
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Eloqua
Visit WebsiteThis is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.4.3 -
Optimizely
Visit WebsiteThis is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.4.2 -
Uberflip
Visit WebsiteThis is an aggregated rating for this tool including ratings from Crozdesk users and ratings from other sites.4.3
Best Promotional Product Management Software Review
Below are my detailed summaries of the best promotional product management software that made it onto my shortlist. My reviews offer a detailed look at the key features, pros & cons, integrations, and ideal use cases of each tool to help you find the best one for you.
Sendoso is a platform that helps businesses send personalized gifts, promotional items, and handwritten notes to clients and prospects. It combines technology and logistics to facilitate sending strategies across various departments, including marketing, sales, customer experience, and HR.
Why I picked Sendoso: It offers a unified platform for sourcing, storing, and sending items, allowing your team to manage gifting campaigns efficiently. Features like account-based marketing tools, customer management, and sales tracking support your team's outreach efforts. With its application programming interface (API), Sendoso integrates with several third-party platforms, enabling you to connect your existing tools seamlessly. This integration capability ensures that your gifting strategies are well-coordinated with your overall marketing and sales initiatives.
Standout features & integrations:
Features include the ability to track and manage product sourcing and shipping processes, run marketing campaigns via a unified platform, and generate leads. You can also configure workflows and enhance customer retention through the platform. Additionally, Sendoso provides reporting tools and single sign-on (SSO) capabilities to streamline your team's operations.
Integrations include Salesforce, Outreach, Salesloft, Marketo, HubSpot, Eloqua, and more, allowing you to connect your existing tools seamlessly.
Pros and cons
Pros:
- Offers account-based marketing tools
- Integrates with multiple third-party platforms
- Supports personalized gifting strategies
Cons:
- Pricing details not readily available on the website
- May require a learning curve for new users
Printfection is a swag management tool that helps businesses create, store, and send branded merchandise. It’s built for teams that run campaigns, host events, or want to deliver branded gifts without handling logistics.
Why I picked Printfection: Your team can use Printfection to create gift campaigns with automated swag sending and track the performance of each one. It offers multiple campaign types—like giveaways, company stores, and triggered sends—so you can match swag to different use cases. You can upload recipient lists or let people redeem gifts through links, which helps when managing large campaigns. The platform handles warehousing, shipping, and returns so you don’t have to.
Standout features & integrations:
Features include built-in budget controls that help you manage spend across teams or campaigns. You can add custom branding to the swag redemption experience so it matches your look and feel. The platform also supports international fulfillment and lets you add approval steps before swag is sent.
Integrations include Salesforce, HubSpot, Marketo, Mailchimp, Shopify, Slack, Zapier, Eloqua, Microsoft Teams, and Intercom.
Pros and cons
Pros:
- Helps avoid waste with on-demand orders
- Lets you set internal approval rules
- Great for tracking campaign performance
Cons:
- Not suited for one-off gift needs
- Takes time to learn campaign types
InkSoft is a cloud-based platform built for print shops and branded merchandise businesses that want to sell online. It helps you manage e-commerce storefronts, order workflows, and customer communications in one place.
Why I picked InkSoft: You can launch online stores for schools, fundraisers, and company programs without needing a developer. It includes a product designer tool that lets your customers personalize apparel before they buy. Your team can manage production and fulfillment directly from the same system, which keeps everything organized. It also supports multiple store types like pop-up shops or ongoing client stores.
Standout features & integrations:
Features include real-time order tracking so your team and customers can stay updated from checkout to delivery. You can set up store-specific pricing and product options based on each client’s needs. The platform also supports branded checkout experiences with flexible payment and tax settings.
Integrations include QuickBooks, DecoNetwork, Stripe, FedEx, UPS, SanMar, alphabroder, S&S Activewear, Stahls’, and Authorize.Net.
Pros and cons
Pros:
- Store builder doesn’t need coding
- Custom checkout options for each store
- Great for limited-time pop-up stores
Cons:
- Some store templates feel outdated
- Needs training to use design tools well
ImprintNext is a web-based platform built to support decoration businesses with tools for product personalization, order processing, and online store management. It’s designed for print shops, promotional sellers, and custom product businesses that want to offer dynamic design features.
Why I picked ImprintNext: You can give your customers advanced design tools that support custom artwork, product previews, and real-time edits. It works for multiple decoration methods like screen printing, embroidery, and engraving, so your team can cover a wide product range. There’s also a 3D visualizer that lets shoppers see designs from different angles before ordering. You can set print area rules, pricing conditions, and design limits across different SKUs.
Standout features & integrations:
Features include bulk order support so you can handle multi-size or multi-color runs with fewer manual steps. You can create design templates for faster repeat jobs or campaigns. The admin dashboard tracks order status, design approvals, and store activity in real time.
Integrations include Shopify, WooCommerce, Magento, PrestaShop, BigCommerce, Zapier, Printavo, QuickBooks, Mailchimp, and Salesforce.
Pros and cons
Pros:
- Works well with on-demand production
- 3D previews help with customer approval
- Handles many decoration methods at once
Cons:
- Requires consistent catalog updates manually
- UI can feel crowded with options
MPower Promo is a cloud-based management system built to help businesses manage their promotional product orders, inventory, and customer relationships. It’s designed to support distributors, decorators, and small shops that want to run day-to-day operations from one platform.
Why I picked MPower Promo: You can manage quoting, invoicing, order entry, and production workflows in one place without needing separate systems. It includes built-in tools for handling customer requests, tracking artwork approvals, and managing purchase orders. Your team can also manage product data and supplier catalogs directly from the platform. Since it's made for smaller operations, the setup is lighter and doesn’t require much IT support.
Standout features & integrations:
Features include artwork approval tracking so your team can review designs with clients before production starts. You’ll get built-in CRM tools to manage leads, customer notes, and sales activity in one spot. The platform also includes production management features to keep your team on top of timelines and order status.
Integrations include SAGE, QuickBooks, PromoStandards, UPS, FedEx, Xpressdocs, SanMar, AlphaBroder, Facilisgroup, and Hit Promotional Products.
Pros and cons
Pros:
- Helps with supplier product syncing
- Works well for decorators and printers
- Easy to run production from one place
Cons:
- Not built for high-volume automation
- Some manual data entry still needed
SwagUp is a platform that helps teams create, store, and ship branded merchandise at scale. It’s designed for companies that want to manage bulk swag orders without juggling vendors, shipping, or inventory.
Why I picked SwagUp: You can build custom swag packs and get them delivered to multiple locations without handling the logistics. The platform is built around large-scale ordering and offers warehousing, global shipping, and kitting in one place. Your team can use prebuilt pack templates or create your own from scratch. It’s easy to track orders and inventory from a single dashboard.
Standout features & integrations:
Features include an online builder that lets you design and preview full swag packs before ordering. You can schedule bulk shipments or let recipients redeem items on their own with claim links. The platform also offers inventory restock alerts so your team stays ahead of low stock.
Integrations include Salesforce, HubSpot, Zapier, Rippling, Greenhouse, Shopify, Slack, Mailchimp, Workday, and Gusto.
Pros and cons
Pros:
- Helpful pack builder tool
- Easy to manage inventory levels
- Great for sending to large groups
Cons:
- Requires minimum order quantities
- Limited flexibility for one-off items
Diaspark is a business management software designed to help distributors and suppliers handle orders, product catalogs, and customer relationships. It supports companies in automating daily workflows across sales, purchasing, and inventory processes.
Why I picked Diaspark: You can tailor Diaspark to match your team’s unique workflow by integrating it with your existing systems. It offers modules for online order entry, product configuration, and supplier management, so you can manage the entire lifecycle from quote to delivery. Your team can build out custom dashboards and automate complex pricing or discount rules. It also supports branded client portals for self-service ordering.
Standout features & integrations:
Features include multi-level pricing tools that let you manage discounts across product types and customer groups. You can customize order workflows to match how your team sells and fulfills products. It also offers role-based access control so you can manage permissions by team or department.
Integrations include QuickBooks, Shopify, UPS, FedEx, Salesforce, Avalara, Magento, Stripe, DHL, and Oracle NetSuite.
Pros and cons
Pros:
- Handles complex pricing rules
- Works well with ERP-level tools
- Lets you design custom workflows
Cons:
- Can take time to fully configure
- Needs technical help for setup
Onsite by ShopWorks is a software platform built to help businesses manage the full production cycle of branded products and decorated apparel. It’s designed for companies that need to track quotes, orders, inventory, and production jobs from one place.
Why I picked Onsite by ShopWorks: Your team can use it to handle every step of your workflow—from estimating and purchasing to scheduling and shipping. It gives you production tools to track jobs by department or machine, which is helpful for keeping production lines moving. You can manage artwork approvals, supplier orders, and customer records in the same system. It also includes barcode scanning and shop floor tools that help with time tracking.
Standout features & integrations:
Features include job scheduling by department, which helps assign tasks based on equipment and team availability. You can scan barcodes to track production progress and collect labor data. There’s also built-in quoting with historical pricing so you can quote similar jobs faster or make changes to maintain profitability.
Integrations include QuickBooks, Sage, Adobe Illustrator, FedEx, UPS, Avalara, ShipStation, Constant Contact, Authorize.Net, and SanMar.
Pros and cons
Pros:
- Useful for quoting repeat orders
- Includes barcode-based time tracking
- Built-in tools for decorated apparel work
Cons:
- Requires training to use reporting features
- Can take time to set up workflows
Axomo is a software platform that helps companies create and manage branded merchandise stores to support internal recognition, employee rewards, and team culture. It’s designed for organizations that want to offer swag in a way that feels personal and motivating.
Why I picked Axomo: You can give employees points or credits to redeem in a custom online store, which gives them the freedom to choose what they want. The platform supports one-off gift campaigns, anniversary rewards, and performance-based recognition. Your team can manage product availability, track usage, and automate fulfillment from a single dashboard. Axomo also supports branded packaging and personalization for a more engaging experience.
Standout features & integrations:
Features include product filtering tools that let you customize store views by department, location, or role. You can upload your own swag items or choose from pre-approved vendor catalogs. There’s also a detailed reporting dashboard that helps your team track engagement, usage, and store performance.
Integrations include BambooHR, Workday, ADP, Paylocity, QuickBooks, Shopify, Stripe, PayPal, HubSpot, and Slack.
Pros and cons
Pros:
- Supports bulk uploading of team data
- Works well for team milestone gifting
- Points-based rewards help drive engagement
Cons:
- Not ideal for large global fulfillment needs
- Limited design features for non-standard swag
DemandBridge is an end-to-end platform that helps businesses handle the full business process of ordering, managing, and distributing branded merchandise and print materials. It’s designed for organizations that need to support multiple brands, divisions, and complex supply chains.
Why I picked DemandBridge: You can use DemandBridge to centralize how your team manages product catalogs, inventory, and order approvals across different departments or locations. It lets you automate fulfillment, control budgets, and build branded storefronts for internal or external users. The platform handles complex workflows and integrates with accounting and procurement systems so you can keep everything in sync. Your team can customize portals and track analytics on usage and spend.
Standout features & integrations:
Features include customizable reporting tools so your team can drill into spend and usage across different groups. You’ll get inventory management that supports multiple warehouses and automated restocking. The platform also lets you set approval workflows and permissions for different user roles.
Integrations include Oracle, SAP, Microsoft Dynamics, NetSuite, Salesforce, Marketo, Coupa, Ariba, Workday, and QuickBooks.
Pros and cons
Pros:
- Handles multi-location inventory management
- Custom portals for different brands
- Supports complex supply chain needs
Cons:
- Slower onboarding for smaller divisions
- Updates may require IT involvement
Other Promotional Product Management Software
Here are some additional promotional product management software options that didn’t make it onto my shortlist, but are still worth checking out:
- Swag.com
For corporate gifting
- Reachdesk
For global reach
- Xoxoday Plum
For reward and payout automation
- Syncore
For distributor networks
Promotional Product Management Software Selection Criteria
When selecting the best promotional product management software to include in this list, I considered common buyer needs and pain points like managing large order volumes and ensuring timely delivery. I also used the following framework to keep my evaluation structured and fair:
Core Functionality (25% of total score)
To be considered for inclusion in this list, each solution had to fulfill these common use cases:
- Manage inventory and stock levels
- Process orders and shipments
- Customize promotional products
- Track sales and performance metrics
- Integrate with e-commerce platforms
Additional Standout Features (25% of total score)
To help further narrow down the competition, I also looked for unique features, such as:
- Automated order fulfillment
- Real-time analytics and reporting
- Multi-channel marketing integration
- Customizable storefronts
- API access for custom integrations
Usability (10% of total score)
To get a sense of the usability of each system, I considered the following:
- Intuitive user interface
- Easy navigation
- Minimal learning curve
- Availability of mobile access
- Customizable dashboards
Onboarding (10% of total score)
To evaluate the onboarding experience for each platform, I considered the following:
- Availability of training videos
- Interactive product tours
- Access to templates
- Live webinars and Q&A sessions
- Chatbot support for setup queries
Customer Support (10% of total score)
To assess each software provider’s customer support services, I considered the following:
- 24/7 support availability
- Multiple support channels
- Response time to queries
- Access to a knowledge base
- Personalized support options
Value For Money (10% of total score)
To evaluate the value for money of each platform, I considered the following:
- Pricing compared to competitors
- Features included in each plan
- Availability of a free trial or demo
- Flexibility of pricing plans
- Discounts for long-term contracts
Customer Reviews (10% of total score)
To get a sense of overall customer satisfaction, I considered the following when reading customer reviews:
- Overall satisfaction ratings
- Feedback on ease of use
- Comments on customer support
- Experience with product reliability
- Suggestions for improvements
How to Choose Promotional Product Management Software
It’s easy to get bogged down in long feature lists and complex pricing structures. To help you stay focused as you work through your unique software selection process, here’s a checklist of factors to keep in mind:
| Factor | What to Consider |
| Scalability | Ensure the software can grow with your business. Look for solutions that handle increased order volumes and additional users without performance loss. |
| Integrations | Check if the software integrates with your existing tools like CRM, e-commerce platforms, and accounting systems to streamline your workflow. |
| Customizability | Evaluate if you can tailor the software to fit your specific needs, such as custom branding or unique product configurations. |
| Ease of Use | Look for an intuitive interface that your team can navigate easily, reducing training time and boosting productivity. |
| Budget | Consider the total cost, including setup fees and any hidden charges. Look for flexible pricing plans that match your financial capacity. |
| Security Safeguards | Ensure the software has robust security measures to protect sensitive data, including customer information and transaction details. |
| Support | Assess the availability and quality of customer support, including live chat, phone support, and a comprehensive knowledge base. |
| Performance | Check for reliable performance metrics like uptime guarantees and fast processing times to ensure smooth operations. |
Trends in Promotional Product Management Software
In my research, I sourced countless product updates, press releases, and release logs from different promotional product management software vendors. Here are some of the emerging trends I’m keeping an eye on:
- Sustainability focus: Many vendors are prioritizing eco-friendly products and practices. This trend is driven by increasing consumer demand for sustainable options. Vendors like Swag.com offer eco-conscious products to help companies align with green initiatives.
- Enhanced personalization: Software now supports deeper personalization options, allowing users to create more unique and tailored promotional items. This includes personalized packaging and messaging, which vendors like Axomo are integrating to boost engagement.
- Real-time analytics: Vendors are incorporating more advanced analytics tools that provide real-time insights into campaign effectiveness. This helps users quickly adjust strategies and optimize outcomes. Reachdesk, for example, offers detailed analytics on gifting campaigns.
- Virtual events integration: As virtual events become a norm, software that supports virtual swag bags and digital gifts is gaining traction. Companies like Printfection provide solutions that seamlessly integrate promotional products into virtual event platforms.
- AI-driven recommendations: Some vendors are utilizing AI to offer product recommendations based on user data and preferences. This helps businesses make informed decisions about their promotional strategies. InkSoft uses AI to suggest design improvements and product choices.
What Is Promotional Product Management Software?
Promotional product management software is a tool that helps businesses manage and distribute branded merchandise effectively. Marketing professionals, event organizers, and sales teams generally use these tools to enhance brand visibility and engagement. Inventory management, order processing, and customization capabilities help with organizing and executing promotional campaigns. Overall, these tools offer businesses a way to efficiently manage their promotional products and maximize their marketing impact.
Features of Promotional Product Management Software
When selecting promotional product management software, keep an eye out for the following key features:
- Inventory management: Tracks stock levels in real-time, ensuring you never run out of popular items.
- Order processing: Automates the order lifecycle from placement to delivery, saving time and reducing errors.
- Customization options: Allows for personalized branding on products, enhancing customer engagement and brand loyalty.
- Analytics and reporting: Provides insights into sales and campaign performance, helping you make data-driven decisions.
- Integration capabilities: Connects with existing tools like CRM and e-commerce platforms to streamline workflows.
- Sustainability options: Offers eco-friendly product choices to align with green initiatives and consumer demand.
- Personalization features: Supports personalized messaging and packaging to create a unique experience for recipients.
- Virtual event support: Facilitates the inclusion of swag in virtual events, enhancing attendee engagement.
- AI-driven recommendations: Uses AI to suggest optimal products and designs based on data and preferences.
- Real-time tracking: Monitors shipments and deliveries, ensuring timely arrival and customer satisfaction.
Benefits of Promotional Product Management Software
Implementing promotional product management software provides several benefits for your team and your business. Here are a few you can look forward to:
- Increased efficiency: Automates tasks like order processing and inventory management, freeing up time for your team to focus on strategic activities.
- Enhanced brand visibility: Customization options allow you to create branded merchandise that stands out and reinforces your brand identity.
- Data-driven decisions: Analytics and reporting features provide insights into campaign performance, helping you optimize marketing strategies.
- Improved customer engagement: Personalization features create unique experiences for recipients, fostering stronger connections with your audience.
- Sustainability alignment: Offers eco-friendly product choices that resonate with environmentally conscious consumers.
- Cost savings: Efficient inventory management and real-time tracking reduce waste and ensure timely delivery, cutting down on unnecessary expenses.
- Scalability: Supports your business growth by handling increased order volumes and expanding product offerings without compromising performance.
Costs and Pricing of Promotional Product Management Software
Selecting promotional product management software requires an understanding of the various pricing models and plans available. Costs vary based on features, team size, add-ons, and more. The table below summarizes common plans, their average prices, and typical features included in promotional product management software solutions:
Plan Comparison Table for Promotional Product Management Software
| Plan Type | Average Price | Common Features |
| Free Plan | $0 | Basic customization, limited inventory tracking, and minimal support. |
| Personal Plan | $5-$25/ user/month | Advanced customization, order processing, and basic analytics. |
| Business Plan | $30-$75/ user/month | Full inventory management, integration capabilities, and detailed reporting. |
| Enterprise Plan | $80-$150/ user/month | Comprehensive analytics, personalized support, and unlimited customization options. |
Promotional Product Management Software FAQs
Here are some answers to common questions about promotional product management software:
How do I choose the right promotional product software for my business?
Consider your business size, budget, and specific needs. Look for software that offers features like inventory management, customization, and integration with your existing tools. Evaluate trial versions to see how well the software fits your workflow before making a decision.
What integrations should I look for in promotional product management software?
Look for integrations with CRM systems, e-commerce platforms, and accounting software. These integrations help streamline processes by connecting different parts of your business, ensuring smooth data flow between your promotional activities and other operations.
Can promotional product management software handle large order volumes?
Yes, most software solutions are designed to manage large order volumes efficiently. They provide features like bulk order processing and inventory tracking, which help maintain order accuracy and timely delivery, even during high-demand periods.
How does customization work in these software solutions?
Customization features allow you to personalize products with your brand’s logo, colors, and messaging. This helps create a consistent brand experience for your customers and can often be done directly within the software’s design studio.
What security measures are in place to protect my data?
Promotional product management software typically includes security features like data encryption, user access controls, and regular security updates. These measures help protect sensitive information such as customer data and transaction details from unauthorized access.
How important is customer support when choosing a software solution?
Customer support is crucial, especially during the initial setup and onboarding phase. Look for software providers that offer 24/7 support, multiple contact methods, and a comprehensive knowledge base to assist you in resolving any issues quickly.
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