The 10 Best Martech Conferences To Attend in 2025
There are 14,000 reasons why a MarTech (marketing technology) conference is a must-attend for any marketing leader. Well, that's actually the number of martech solutions available as of 2024 (according to Statista, 2024).
And unless you are an enterprise, you often only need about 20 tools or less for your marketing tech stack.
So, these conferences are not only a hotbed of insights but also offer you the opportunity to network with industry experts and peers and hopefully learn which or what martech solutions they find useful.
With that in mind, here are my top 10 MarTech conference recommendations to add to your calendar in 2025. I prioritized in-person conferences because nothing beats the networking possibilities like in-person.
For comprehensive learning and networking, these top marketing conferences are essential.
Best Martech Conferences Shortlist
Here's a shortlist of the best martech conferences I think are worth attending in 2025:
- IRL - Alberta, Canada (October 1-4, 2025)
- DigiMarCon - Multiple locations and dates
- Gartner Marketing Symposium/Xpo - Denver, CO (June 2-4, 2025)
- SXSW 2025 - Austin, TX (June 2-7, 2025)
- The MarTech Summit - Amsterdam, Netherlands (June 19, 2025)
- Digital Marketing World Forum - Multiple locations and dates
- MozCon - Multiple locations and dates
- INBOUND - San Francisco, CA (September 3-5, 2025)
- MAICON 2025 - Cleveland, OH (October 14-16, 2025)
- Adobe MAX - Los Angeles, CA (October 28-30, 2025)
A Rundown of each MarTech Conference
Below are my summaries of the best martech conferences that made it onto my shortlist. My reviews offer a look at each event’s dates, location, pricing, and unique offerings.
1. IRL - Alberta, Canada (October 1-4, 2025)
- Dates: October 1-4, 2025
- Location: Alberta, Canada
- Pricing: Starts at $2,950
- Website: IRL
Overview:
IRL is an exclusive, application-only conference for SaaS executives scaling their businesses beyond $10 million ARR. Launched in 2023, it offers a curated environment for leaders to tackle challenges like product-market fit, go-to-market strategies, and operational scaling through interactive sessions and roundtable discussions. Notable past speakers have included experienced founders, investors, and thought leaders who have successfully navigated complex growth stages.
Why You Should Attend:
IRL stands out by combining immersive outdoor experiences with strategic business discussions, fostering deep connections among SaaS leaders. You'll engage in hands-on sessions and expert-led discussions designed to tackle the unique challenges of scaling a SaaS business beyond Series B. The conference fosters real collaboration through interactive workshops and curated networking with experienced peers who share your goals.
2. DigiMarCon - Multiple locations and dates
- Dates: Multiple dates (see table below)
- Location: Multiple locations (see table below)
- Pricing: Register to see current pricing
- Website: DigiMarCon
DigimarCon Conference: Locations and Dates
Overview:
DigiMarCon is a global series of digital marketing conferences designed for marketers, advertisers, and business leaders focused on global marketing and customer engagement. It started in 2014 in Singapore and offers insights into digital marketing trends, marketing campaigns, and the role of data science in driving results.
Why you should attend:
Attending DigiMarCon will connect you with cutting-edge digital marketing strategies through expert-led sessions, webinars, and master classes. You and your team will have the chance to network with adtech innovators, industry leaders, and strategist professionals, and explore new tools and technologies. Whether in-person or online, the conference will equip you with actionable insights to enhance your marketing efforts.
3. Gartner Marketing Symposium/Xpo - Denver, CO (June 2-4, 2025)
- Dates: June 2-4, 2025
- Location: Gaylord Rockies Resort & Convention Center, Denver, Colorado
- Pricing: $5,075
- Website: Gartner Marketing Symposium/Xpo
- Social Media: LinkedIn, Facebook, X
Overview:
The Gartner Marketing Symposium/Xpo is a major annual gathering for CMOs and senior marketing leaders. It offers research-driven sessions focused on marketing strategy, analytics, brand, and customer experience, providing valuable insights for professionals across industries. It brings together providers and professionals to explore the latest trends in marketing technology.
Speakers include industry experts like Nicole Green, Gartner VP Analyst, and Audrey Brosnan, Sr. Director Analyst at Gartner. These speakers offer guidance for professionals at all levels, from marketing operations specialists to chief marketing officers.
Why you should attend:
At Gartner Marketing Symposium/Xpo, you'll get practical strategies to drive growth, optimize marketing operations, and strengthen customer relationships. Your team will hear from Gartner experts and experienced marketing leaders tackling today’s toughest challenges. Sessions cover emerging tech like AI, CX innovation, brand strategy, and demand generation. It's a focused environment where you can validate your plans, expand your network, and leave with actionable insights.
4. SXSW 2025 - London, UK (June 2-7, 2025)
- Dates: June 2-7, 2025
- Location: London, UK
- Pricing: Starts at £595
- Website: SXSW 2025
- Social Media: Instagram, Facebook
Overview:
SXSW 2025 is a renowned annual event that surpasses traditional boundaries, making it an invaluable experience. The event is designed for professionals seeking to network, build partnerships, and explore industry trends. CMOs can get valuable insights in areas such as customer engagement, marketing automation, customer data, customer loyalty, and the customer journey.
Why you should attend:
SXSW 2025 provides a unique platform to explore emerging technologies, consumer behaviors, and content creation trends, which are pivotal for developing new marketing strategies. You'll also have the opportunity to connect with over 700 companies. Expect engaging discussions, live performances, and insights into AI and customer behavior.
5. The MarTech Summit - Amsterdam, Netherlands (June 19, 2025)
- Dates: June 19, 2025
- Location: Hotel Casa Amsterdam, Netherlands
- Pricing: €295
- Website: The MarTech Summit
- Social Media: Facebook, Instagram, X
Overview:
The MarTech Summit is a key event for senior marketing and technology executives, taking place in Amsterdam. It's known for its focus on MarTech trends and networking opportunities. Notable past speakers have included leaders from top global brands.
Why you should attend:
At The MarTech Summit, you'll explore the latest in marketing technology with a senior-level audience. The event features interactive formats like keynotes and panels, focusing on customer experience and digital transformation. It's a chance for you and your team to gain insights and discover new tech solutions.
6. Digital Marketing World Forum - Multiple locations and dates
- Dates: Multiple dates (see table below)
- Location: Multiple locations (see table below)
- Pricing: Varied (see table below)
- Website: Digital Marketing World Forum
- Social Media: LinkedIn, X, Facebook,
The Digital Marketing World Forum: Locations and Dates
| Locations | Dates | Pricing |
| Global Digital Marketing World Forum | Olympia, London, UK | June 24-25, 2025 | Starts at £549 |
| North America Digital Marketing World Forum | Marriott Marquis, Town Square, New York, US | October 13-14, 2025 | Starts at $339 |
| Europe Digital Marketing World Forum | RAI, Amsterdam, Netherlands | November 25-26, 2025 | Starts at €349 |
Overview:
Digital Marketing World Forum is a prominent event for digital marketing professionals, held in multiple locations around the world. It focuses on trends and strategies in digital marketing and has featured speakers from top companies like HSBC and TikTok.
Notable speakers include Joseph Harper, Global Head of Content at Diageo; and Sandra McDill, Global Head of Content Production at Haleon.
Why you should attend:
You'll engage with cutting-edge discussions on AI, content creation, and customer experience. The event brings together industry leaders and offers insights into digital strategies. It's an opportunity for you and your team to network and explore innovations shaping the marketing world.
7. MozCon - Multiple locations and dates
- Dates: Multiple dates (see table below)
- Location: Multiple locations (see table below)
- Pricing: Varied (see table below)
- Website: MozCon
- Social Media: Facebook, Instagram
The MozCon Conference: Locations and Dates
| Locations | Dates | Pricing |
| London, UK | August 12, 2025 | Starts at £499+VAT - £649+VAT |
| New York, US | November 6, 2025 | Starts at $499 - $649 |
Overview:
MozCon is a well-known digital marketing and SEO conference hosted by Moz. It’s designed for marketers, SEOs, and business leaders who want to sharpen their skills and stay updated on search trends.
Why you should attend:
At MozCon, you'll dive into the latest SEO strategies and digital marketing trends. The event hosts top-notch speakers who will share actionable insights and innovative ideas. It's a great opportunity for you and your team to network with industry peers and enhance your marketing skills.
8. INBOUND - San Francisco, CA (September 3-5, 2025)
- Dates: September 3-5, 2025
- Location: Moscone Center, San Francisco, California
- Pricing:
- General Admission: Starts at $799
- VIP Pass: $1,699
- Website: INBOUND
- Social Media: X, Facebook, Instagram, LinkedIn
Overview:
INBOUND is HubSpot's annual conference for marketing, sales, and customer success professionals, designed for those looking to learn from industry leaders, explore case studies, and network with peers. It started in 2012 and has grown into one of the leading events for business growth, b2b marketing, content marketing, and strategic insights, driving innovation.
Why you should attend:
INBOUND 2025 will offer in-depth sessions on AI-driven strategies and marketing insights, making it perfect for you and your team to stay ahead in the industry. You'll experience engaging keynotes, interactive workshops, and have the chance to connect with like-minded professionals. The event will help you explore innovative solutions and enhance your marketing strategies.
9. MAICON 2025 - Cleveland, OH (October 14-16, 2025)
- Dates: October 14-16, 2025
- Location: Huntington Convention Center, Cleveland, Ohio
- Pricing:
- Main Conference: Starts at $1,499
- All Access Pass: Starts at $1,999
- All Access + On Demand: Starts at $2,399
- Website: MAICON 2025
- Social Media: X, Facebook, Instagram, LinkedIn
Overview:
MAICON 2025 is a premier conference focused on marketing and artificial intelligence, held in Cleveland. It began in 2019 and caters to marketers and business leaders aiming to integrate AI into their strategies.
Why you should attend:
At MAICON 2025, you'll explore how AI can transform your marketing strategies through keynotes and breakout sessions. The event will provide insights into AI's impact on decision-making and innovation, offering you and your team a chance to network with industry experts. You'll leave equipped with knowledge to drive smarter, AI-powered marketing initiatives.
10. Adobe MAX - Los Angeles, CA (October 28-30, 2025)
- Dates: October 28-30, 2025
- Location: Los Angeles, CA
- Pricing: TBA
- Website: Adobe MAX
- Social Media: X, Facebook, LinkedIn, Instagram,
Overview:
Adobe Summit is a leading digital experience conference held in Los Angeles, focusing on marketing innovations and strategies. It began in 2003 and attracts marketers, advertisers, and creatives.
Why you should attend:
You'll explore cutting-edge marketing technologies and gain insights from leaders in digital transformation. The event will feature hands-on labs, networking opportunities, and sessions on customer experience and data-driven marketing. It's perfect for you and your team to stay ahead in the rapidly evolving digital landscape.
Why Attend a MarTech Conference?
Besides the fact that marketing events are always fun, knowledge is power.
When you choose to attend a martech conference, you can expect to gain fresh insights, discover new strategies, and learn about the latest MarTech tools and trends. These conferences are an opportunity to:
Stay informed: Attending conferences ensures you stay up-to-date with the latest developments, which is vital for making informed decisions for your marketing strategies.
Network: This is an excellent platform for networking with marketing leaders, experts, and potential partners. Building relationships in the industry can open doors to collaborations and opportunities now and in the future.
Knowledge sharing: MarTech conferences feature top-notch speakers and thought leaders who share their experiences and insights. You can learn from the best in the field and apply their knowledge to your own strategies.
Get inspired: Immersing yourself in multi-day conferences can be a source of inspiration and creativity, helping you approach your marketing challenges with fresh perspectives.
Experience new technology: You can get hands-on experience with the latest marketing software and tools before the public. This will help you discover which solutions can help streamline your operations and boost your efforts.
What can I Expect at a MarTech Conference?
When you decide to attend a MarTech conference, you can anticipate a well-structured and enriching experience. Conferences cater to a diverse audience, including marketing professionals, tech enthusiasts, entrepreneurs, and business leaders, creating a melting pot of ideas and networking opportunities.
To make your attendance convenient, MarTech conferences offer various ticket options, from full conference passes to day passes and virtual attendance choices, each with different inclusions. These inclusions could be access to workshops, VIP events, or exclusive sessions, allowing you to tailor your experience to your needs.
For multi-day events, conference organizers often secure discounted room rates at nearby hotels, ensuring comfortable and cost-effective accommodation for attendees.
The caliber of speakers at MarTech conferences is top-notch, featuring industry luminaries, successful marketers, and tech innovators. Their presentations and insights are designed to equip you with the latest innovative strategies.
Beyond keynote presentations, these conferences feature panel discussions, workshops, breakout sessions, and interactive activities that provide a well-rounded learning experience. Whether you want to gain in-depth knowledge, engage in hands-on workshops, or participate in lively discussions, MarTech conferences offer it all.
Dedicated conference networking events provide ample opportunities to connect with fellow attendees, speakers, and sponsors. 78% of attendees agree or strongly agree that in-person B2B conferences offer the best networking opportunities! This opens the door to valuable partnerships and collaborations that can enhance your marketing campaigns and expand your professional network.
What’s the Difference between MarTech Conferences and Summits?
The MarTech conferences are typically larger events that span multiple days and offer a wide range of activities and sessions. They can be held in convention centers or large venues, attracting diverse and large audiences. Conferences are known for providing comprehensive coverage of MarTech trends, with a focus on hands-on learning, networking, and thought leadership.
The MarTech summits are more compact events, usually lasting only a day or two. They are designed to provide an in-depth exploration of a topic within MarTech. Summits are highly focused and feature intense sessions, discussions, and workshops that cater to a niche audience seeking deeper knowledge in a specific subject.
So, which Martech Conference are You Attending?
Attending MarTech conferences or marketing automation conferences is an investment in your knowledge, network, and career as a CMO. As you fill your calendar for 2025, consider these 10 conferences that offer value, networking opportunities, and the chance to explore the greater marketing technology industry. Make the most of your attendance by engaging in discussions, connecting with industry experts, and implementing the knowledge you gain.
From Seattle to New York to London, there’s so many opportunities to explore! Where will you go next to supercharge your marketing strategies? Let us know in the comments, and while you're here, subscribe to The CMO newsletter.
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