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Are you struggling to get the most out of your email marketing tools? Constant Contact might not be ticking all your boxes, and you're not alone. Many marketing managers face challenges such as limited automation, a lack of advanced features, or concerns about Constant Contact pricing.

In my experience, finding the right tool can make all the difference. I've tested and reviewed numerous alternatives to help you find a solution that fits your needs. From user-friendly interfaces to advanced targeting options, there's something for everyone.

This article will guide you through the best Constant Contact alternatives, offering unbiased insights and practical advice. Let's find the perfect tool to elevate your email marketing strategy.

What Is Constant Contact?

Constant Contact is email marketing software designed to help you connect with your audience and grow your business. It's commonly used by small business owners, marketers, and nonprofits who need an easy way to manage and reach their email list contacts. 

Email templates, list management, and social media integrations help create engaging email marketing campaigns and maintain strong customer relationships. Overall, Constant Contact offers a straightforward way for you to improve your marketing efforts and connect with your audience.

Best Constant Contact Alternatives Summary

This comparison chart summarizes the paid plan pricing details for my top Constant Contact alternative selections, helping you find the best option for your budget and business needs.

Best Constant Contact Alternatives Reviews

Below are my detailed summaries of the best Constant Contact alternatives that made it onto my shortlist. My reviews offer a detailed look at the key features, pros and cons, integrations, and ideal use cases for each tool, helping you find the best one for you.

Best for user-friendly templates

  • Free plan + 14-day free trial available
  • From $10/month (billed annually)
Visit Website
Rating: 4.6/5

MailerLite is an email marketing platform designed for small to medium-sized businesses seeking to create and manage email campaigns with ease. It's ideal for marketers who want a straightforward tool to handle newsletters, automation, and audience management.

Why it's a good Constant Contact alternative: MailerLite offers user-friendly templates that simplify the design process for your team. The drag-and-drop email editor lets you customize emails quickly without needing design skills. With built-in photo editing, you can improve your visuals directly within the platform. These features make it easy to create professional-looking campaigns without the hassle.

Standout Features and Integrations:

Features include a drag-and-drop editor, photo editing tools, and landing page creation. You can also set up email automation for your campaigns. The platform provides analytics to track your email performance.

Integrations include Shopify, WooCommerce, WordPress, Zapier, Stripe, Facebook, Squarespace, and more.

Pros and cons

Pros:

  • Built-in photo editing
  • Flexible templates
  • Easy to use

Cons:

  • No advanced segmentation
  • Limited customer support

Best for B2C data-driven strategies

  • Free plan + free demo available
  • From $45/month
Visit Website
Rating: 4.6/5

Klaviyo is a marketing automation platform tailored for e-commerce businesses seeking data-driven marketing strategies. It's used by online retailers and B2C companies that need to personalize their customer interactions and analyze consumer behavior.

Why it's a good Constant Contact alternative: Klaviyo excels in providing B2C data-driven strategies that improve your marketing efforts. Its advanced segmentation allows you to target customers based on their behavior and preferences and to provide dynamic content. The platform's predictive analytics offer insights into future purchasing patterns. With personalized email flows, you can engage customers effectively and drive sales.

Standout Features and Integrations:

Features include custom reporting, email automation, and SMS marketing. You can create dynamic coupons to incentivize purchases. The platform also offers real-time tracking to monitor customer interactions.

Integrations include Shopify, WooCommerce, Adobe Commerce, BigCommerce, Salesforce, Stripe, and more.

Pros and cons

Pros:

  • Great for e-commerce integrations
  • Effective segmentation tools
  • Advanced B2C data analytics

Cons:

  • Requires data management skills
  • Overkill for small teams

Best for privacy-focused marketing

  • Free demo + 14-day free trial available
  • From $39/month
Visit Website
Rating: 4.4/5

Drip is an e-commerce marketing automation platform designed for online retailers looking to boost their customer engagement through tailored marketing strategies. It's primarily used by e-commerce businesses that want to personalize their marketing efforts and optimize customer journeys.

Why it's a good Constant Contact alternative: Drip focuses on privacy, ensuring your marketing efforts respect customer data. Its advanced segmentation allows you to deliver personalized content based on customer behavior. The platform's visual workflow builder helps you create complex automation sequences with ease. With its detailed analytics, you can track your campaign's performance and make data-driven decisions.

Standout Features and Integrations:

Features include advanced segmentation, a visual workflow builder, and detailed analytics. You can also use custom fields to personalize your customer interactions. The platform offers email templates to help you quickly create engaging campaigns.

Integrations include Shopify, WooCommerce, Adobe Commerce, BigCommerce, PrestaShop, and more.

Pros and cons

Pros:

  • Visual workflow builder
  • Advanced segmentation
  • Focus on privacy

Cons:

  • Limited template and design options
  • Expensive compared to other providers

Best for free plan offerings

  • Free plan + free demo available
  • From $7/month (billed annually)
Visit Website
Rating: 4.4/5

Sender is an email marketing platform designed for businesses seeking effective and affordable marketing solutions. It's ideal for small to medium-sized businesses that need to manage email campaigns and newsletters efficiently.

Why it's a good Constant Contact alternative: Sender offers a generous free plan with a high email send allowance, so your team can access essential email marketing features without breaking the bank. The platform provides customizable email templates, making it easy for you to craft professional messages. With its automation capabilities, you can set up workflows to consistently engage your audience. Sender's analytics tools help you track performance and optimize future campaigns.

Standout Features and Integrations:

Features include customizable templates, email automation, and analytics tracking. You can also create and manage newsletters with ease. The platform provides a drag-and-drop editor for easy email creation.

Integrations include Shopify, WooCommerce, WordPress, Zapier, Adobe Commerce, PrestaShop, and more.

Pros and cons

Pros:

  • Easy-to-use editor
  • Customizable templates
  • Generous free starter plan

Cons:

  • Feature limits and setup can be confusing
  • Occasional deliverability and sending delays

Best for small business tools

  • Free plan available + 14-day free trial
  • From $12.50/month (billed annually)
Visit Website
Rating: 4.2/5

AWeber is an email marketing solution tailored for small businesses and startups seeking to build and nurture customer relationships through email campaigns. It's used by entrepreneurs, bloggers, content creators, and small business owners who need simple yet effective tools for managing their email marketing.

Why it's a good Constant Contact alternative: AWeber offers a suite of tools for small businesses designed to improve their marketing efforts. The platform's drag-and-drop editor makes it easy for you to craft professional emails and offers multiple alternative subject lines while you draft. With its autoresponder feature, you can automate follow-up communications. AWeber's email templates offer customizable options to suit your brand, ensuring your messages always look polished.

Standout Features and Integrations:

Features include a drag-and-drop email builder, list segmentation, and analytics tracking. You can also use split testing to optimize your campaigns. The platform offers subscriber management tools to keep your contacts organized.

Integrations include Shopify, WordPress, WooCommerce, PayPal, Zapier, Salesforce, Facebook, and more.

Pros and cons

Pros:

  • Customizable templates
  • Good for small teams
  • Effective autoresponders

Cons:

  • Managing multiple lists can be complicated
  • Outdated interface

Best for intuitive design

  • Free plan available
  • From $37/month
Visit Website
Rating: 4.2/5

Benchmark Email is an email marketing service designed for businesses that prioritize ease of use and effective campaign management. It's popular among small to midsize businesses and marketers needing to create, send, and track email campaigns with minimal hassle.

Why it's a good Constant Contact alternative: Benchmark Email offers an intuitive design that simplifies your email marketing efforts. Its drag-and-drop editor allows you to create professional emails without technical skills. The platform provides responsive templates that ensure your emails look good on any device. With detailed analytics, it's easy to track your campaign performance and make informed decisions.

Standout Features and Integrations:

Features include automation tools, list management, and A/B testing. The platform offers customizable templates to match your brand. You can also use surveys and polls to engage with your audience.

Integrations include Shopify, WordPress, Zapier, Salesforce, Google Analytics, Facebook, PayPal, and more.

Pros and cons

Pros:

  • Flexible list management
  • Responsive templates
  • Intuitive interface provides a great user experience

Cons:

  • Pricing feels high compared to competitors
  • Emails don't always reach recipients reliably

Best for limitless automation

  • Free plan available + free demo available
  • From $15.58/month (billed annually)
Visit Website
Rating: 4.3/5

GetResponse is an all-in-one marketing platform designed for businesses looking to improve their digital marketing efforts. It's widely used by marketers and businesses that require thorough tools for email marketing, automation, and campaign management.

Why it's a good Constant Contact alternative: GetResponse offers limitless automation, making it easy to create complex workflows. The platform's autoresponders and advanced segmentation help you target specific audience groups. With its landing page builder, you can quickly design and launch campaigns. These features make it an excellent choice for teams seeking extensive automation options.

Standout Features and Integrations:

Features include webinar hosting, sales funnels, and conversion funnel capabilities. You can also take advantage of the CRM features to manage your customer interactions. The platform offers detailed analytics to track your marketing performance.

Integrations include Shopify, WordPress, WooCommerce, Zapier, Salesforce, HubSpot, Adobe Commerce, and more.

Pros and cons

Pros:

  • Effective autoresponders
  • Advanced segmentation
  • Extensive automation options

Cons:

  • Limited CRM depth
  • Interface can feel complex

Best for cross-channel campaigns

  • Free demo + 14-day free trial available
  • From $15/month (billed annually)

ActiveCampaign is a complete marketing automation platform designed for businesses looking to automate and optimize their customer experience. It's popular among marketers and businesses that need tools for email marketing, customer relationship management, and sales automation.

Why it's a good Constant Contact alternative: ActiveCampaign excels in creating cross-channel campaigns that connect with your audience through various touchpoints. Its visual automation builder lets you design complex workflows that engage customers via email, SMS, and more. The platform's CRM capabilities help you manage customer data effectively, while its open API allows teams to build custom integrations. With its predictive sending feature, you can deliver messages at the optimal time for each recipient.

Standout Features and Integrations:

Features include a drag-and-drop email designer, lead scoring, and split testing. You can utilize contact segmentation to target specific groups. The platform also offers detailed reporting to monitor your campaign success.

Integrations include Shopify, WordPress, Salesforce, Zapier, Facebook, WooCommerce, Stripe, and more.

Pros and cons

Pros:

  • Predictive sending feature
  • Versatile campaign builder across channels
  • Effective CRM tools

Cons:

  • Requires time to master
  • Some features need refinement

Best for multi-channel marketing

  • Free plan available + free demo available
  • From $9/month (billed annually)

Brevo is an AI-driven marketing platform that simplifies email, SMS, and WhatsApp marketing for businesses of all sizes. It's used by marketers and businesses seeking to improve customer engagement and simplify their marketing processes.

Why it's a good Constant Contact alternative: Brevo offers multi-channel marketing capabilities, enabling you to reach your audience via email, SMS, and WhatsApp. The platform's AI agents assist in content creation and data analysis, providing personalized recommendations. With its drag-and-drop campaign editor and ready-made templates, you can create and launch campaigns without difficulty. These features, plus reliable email support, help you manage your marketing efforts across different channels efficiently.

Standout Features and Integrations:

Features include a drag-and-drop campaign editor, no-code automation, and transactional emails. You can also set up loyalty programs to retain customers. Live chat support is available to assist you with any questions.

Integrations include Shopify, WooCommerce, Salesforce, WordPress, Adobe Commerce, Zapier, Slack, and more.

Pros and cons

Pros:

  • Scalable for growth
  • User-friendly interface
  • Multi-channel capabilities

Cons:

  • UI can feel cluttered
  • Limited advanced features

Best for cost-effective automation

  • Free plan available + 30-day free trial
  • From $7/month (billed annually)

Moosend is an email marketing platform serving businesses looking for affordable automation solutions. It's designed for marketers and small business owners who need to create, send, and track email campaigns efficiently.

Why it's a good Constant Contact alternative: Moosend offers cost-effective, powerful automation tools that simplify your marketing processes. The platform includes customizable automation workflows and a built-in form builder, helping you tailor campaigns to your audience's needs. It also offers HTML editing. With advanced tracking and reporting, you can monitor your campaign performance. With its affordable pricing, these features make Moosend an attractive option for budget-conscious teams seeking effective marketing solutions.

Standout Features and Integrations:

Features include a drag-and-drop editor, advanced segmentation, and A/B testing. You can use landing page builders to improve your marketing efforts. The platform also provides real-time analytics to keep you informed.

Integrations include Shopify, WooCommerce, WordPress, Zapier, Salesforce, Adobe Commerce, and more.

Pros and cons

Pros:

  • Solid email deliverability
  • Budget-friendly option
  • Easy automation setup

Cons:

  • Automation lacks flexibility
  • UI feels a bit dated

Other Constant Contact Alternatives

Here are some additional Constant Contact alternatives that didn’t make it onto my shortlist, but are still worth checking out:

  1. Mailchimp

    For AI-powered marketing

  2. Omnisend

    For e-commerce solutions

  3. Campaign Monitor

    For drag-and-drop design

  4. HubSpot

    For inbound marketing integration

  5. MailerSend

    For transactional emails

  6. Kit

    For small business support

  7. Beehiiv

    For newsletter growth tools

Constant Contact Alternatives Selection Criteria

When selecting the best Constant Contact alternatives to include in this list, I considered common buyer needs and pain points in email marketing software products, such as automation capabilities and integration options. I also used the following framework to keep my evaluation structured and fair:

Core Functionality (25% of total score) 

To be considered for inclusion in this list, each solution had to fulfill these common use cases:

  • Email campaign creation
  • Contact list management
  • Email scheduling
  • Analytics and reporting
  • Email templates

Additional Standout Features (25% of total score) 

To help further narrow down the competition, I also looked for unique features, such as:

  • Advanced segmentation
  • AI-driven insights
  • Multi-channel marketing
  • Personalization options
  • Behavioral tracking

Usability (10% of total score) 

To get a sense of the usability of each system, I considered the following:

  • User interface design
  • Ease of navigation
  • Learning curve
  • Customization options
  • Accessibility features

Onboarding (10% of total score) 

To evaluate the onboarding experience for each platform, I considered the following:

  • Availability of training videos
  • Interactive product tours
  • Onboarding webinars
  • Migration support
  • Access to templates

Customer Support (10% of total score) 

To assess each software provider's customer support services, I considered the following:

  • Availability of live chat
  • Response time
  • Support documentation
  • Availability of phone support
  • Community forums

Value for Money (10% of total score) 

To evaluate the value for money of each platform, I considered the following:

  • Pricing tiers
  • Features included in each plan
  • Return on investment
  • Cost compared to competitors
  • Discounts for annual billing

Customer Reviews (10% of total score) 

To get a sense of overall customer satisfaction, I considered the following when reading customer reviews:

  • Overall satisfaction ratings
  • Commonly reported issues
  • Praise for specific features
  • Comments on ease of use
  • Feedback on customer support

Why Look for a Constant Contact Alternative?

While Constant Contact is a good choice for email marketing software, there are several reasons that some users seek alternative solutions. You might be looking for a Constant Contact alternative because…

  • You need more advanced automation features
  • You're seeking better integration options
  • Your team requires more customization flexibility
  • You're looking for a solution with a lower cost
  • You need better analytics and reporting tools
  • You're targeting a different geographic market

If any of these sound like you, you've come to the right place. My list includes several email marketing software options that are better suited for teams facing these challenges with Constant Contact and looking for alternative solutions.

Constant Contact Features

Here are some of the key features of Constant Contact, to help you contrast and compare what alternative solutions offer:

  • Email Marketing: Create and send branded email campaigns using templates and drag-and-drop tools.
  • Marketing Automation: Automate welcome emails, follow-ups, and basic customer journeys.
  • Contact Management: Store, organize, and segment contacts for targeted messaging.
  • List Growth Tools: Collect subscribers through sign-up forms, landing pages, and social media.
  • Social Media Marketing: Schedule and publish posts across social platforms from one dashboard.
  • Event Marketing: Promote events, manage registrations, and track attendance.
  • Reporting and Analytics: Measure opens, clicks, and engagement to evaluate campaign performance.
  • e-commerce Marketing: Support product promotion and sales tracking for online stores.
  • Surveys and Polls: Gather feedback through simple surveys and questionnaires.
  • Integrations: Connect with tools such as Shopify, WordPress, and Facebook to extend marketing workflows.

What's Next:

If you're in the process of researching email marketing software, connect with a SoftwareSelect advisor for free recommendations.

You fill out a form and have a quick chat where they get into the specifics of your needs. Then you'll get a shortlist of software to review. They'll even support you through the entire buying process, including price negotiations.

Ashley Walton
By Ashley Walton

Ashley brings 15+ years of marketing leadership experience — including 8 years in executive roles as VP of Content Marketing, Head of Marketing, and Chief Content Officer. She has led global teams of 300+ FTEs, guided full-scale rebrands, and driven measurable growth in traffic, leads, and revenue for companies including Clearlink, CyberQP, and Moxie Pest Control.