Gui Drusina

I know how hard it is to build a brand that actually looks like it means something, where the visuals, the strategy, and the story all pull in the same direction. I’ve spent over 15 years figuring out exactly how to make that happen, starting from a graphic design degree and working my way through every layer of creative and digital work.

As Creative Director at Black & White Zebra, I lead the visual and creative strategy for a growing portfolio of B2B media brands, helping translate complex ideas into content that’s clear, consistent, and built to perform.

I’ve been with Black & White Zebra since 2017, moving through roles in marketing coordination, digital strategy, and creative leadership before stepping into my current position in 2021. Before that, I ran my own photography business, Pequena Joana Fotografia, for five years in Brazil, and worked as a graphic designer.

I hold a Bachelor’s Degree in Graphic Design from Universidade Tecnológica Federal do Paraná and a Post-Degree Diploma in Marketing and Marketing Management from Langara College.