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With AI continuously improving and companies looking to invest in AI-enabled automation workflows, marketing automation conferences are your best bet for keeping up with the trends.

You can also soak in all the latest automation best practices, learn about the latest marketing automation software, connect with industry leaders, and who knows, future colleagues. Here are the best marketing automation conferences to attend in 2024.

Best Marketing Automation Conferences 2024 Shortlist

Here's my shortlist of the best marketing automation conferences I think are worth attending in 2024:

  1. DigiMarCon - Multiple dates and locations (2024)
  2. Future of Marketing Automation Summit 2024 - London, UK (May 2024)
  3. SocialWest - Alberta, Canada (June 2024)
  4. Atomicon - Newcastle-upon-Tyne, UK (June 2024)
  5. The Email Conference - London, UK (June 2024)
  6. European Marketing Automation Summit - Amsterdam, Netherlands (June 2024)
  7. Marketing Artificial Intelligence Conference (MAICON) - Cleveland, OH (September 2024)
  8. Martech Conference - Virtual (September 2024)
  9. AI Summit - Virtual (November 2024)
  10. Data & Marketing Association Conference - Brussels, Belgium (November 2024)

Find more details about each conference below.

Best Marketing Automation Conferences Of 2024

1. DigiMarCon - Multiple dates and locations

DigiMarCon website screenshot
Here's a detailed overview of the events from the DigiMarCon website.
  • Dates: Multiple dates
  • Location: 40+ locations
  • Pricing: See the registration page for current pricing
  • Website: DigiMarCon

DigiMarCon: Multiple Dates and Locations

LocationsDates
The Westin Seattle Hotel | Seattle, WashingtonApril 29 – 30, 2024
Marriott Marquis San Diego Marina Hotel | San Diego, CaliforniaMay 2 – 3, 2024
JW Marriott Houston by The Galleria Hotel | Houston, TexasMay 13 – 14, 2024
New York Marriott at the Brooklyn Bridge Hotel | New York City, New YorkMay 16 – 17, 2024
Soldier Field Stadium | Chicago, IllinoisMay 22 – 23, 2024
Omni Nashville Hotel | Nashville, TenneseeMay 30 – 31, 2024
The Westin Book Cadilac Detroit Hotel | Detroit, MichiganJune 6 – 7, 2024
The Westin Copley Place Boston Hotel | Boston, MassachusettsJune 10 – 11, 2024

Overview:

DigiMarCon showcases thought leadership and the latest strategies in digital marketing automation, covering topics from how to use marketing automation in your inbound marketing strategy to growth hacking and social media analytics.

Why You Should Attend:

This is a premier event for staying ahead in the fast-paced world of digital marketing. Here, you can learn about the latest innovations, from advancements in mobile ads to customer engagement strategies.

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2. Future of Marketing Automation Summit 2024 - London, UK (May 2024)

Future of Marketing Automation Summit 2024 website overview
A screenshot of the Future of Marketing Automation Summit 2024 website.

Overview:

The Future of Marketing Automation Summit 2024 focuses heavily on how to implement marketing automation with particular attention to digital marketing and artificial intelligence.

Why You Should Attend:

This conference is essential for marketers focusing on the European market, offering specific insights into how digital marketing automation strategies vary across different cultures and economies. Networking opportunities with top professionals from across the continent can also open new doors for your business.

3. SocialWest - Alberta, Canada (June 2024)

SocialWest website screenshot
Here is a quick view of the event's details.

Overview:

Canada’s largest social media and digital marketing conference, SocialWest covers a wide range of topics from analytics to marketing automation workflows to content creation, with insights from some of the biggest names in the industry.

Why You Should Attend:

SocialWest's focus on actionable insights makes it perfect for those who need practical advice to apply immediately. Plus, the case studies on Canadian companies provide context-relevant strategies that are hard to find at more global conferences.

4. Atomicon - Newcastle-upon-Tyne, UK (June 2024)

Atomicon website snapshot
An overview of the event's details from the Atomicon website.
  • Date: June 18, 2024
  • Location: Hybrid
  • Pricing: Starts at £369
  • Website: Atomicon

Overview:

Atomicon emphasizes creative content marketing and unique brand storytelling, perfect for improving your approach to marketing in general. The event speakers include Davina McCall, one of the UK's most loved TV personalities, and Lisa Bilyeu, a co-founded billion-dollar brand Quest Nutrition and now co-founder and president of Impact Theory Studios.

Why You Should Attend:

Atomicon is ideal for creatives in the marketing field. The conference's unique storytelling and content creation approach offers fresh perspectives and ideas that can rejuvenate your marketing campaigns. Also, the focus on small business strategies makes it particularly valuable for those working in or with SMEs.

5. The Email Conference - London, UK (June 2024)

The Email Conference website screenshot
The Email Conference website screenshot.

Overview:

This conference offers an in-depth exploration of all aspects of email marketing, from innovative acquisition and retention techniques to marketing automation strategies that drive revenue.

Why You Should Attend:

With a laser focus on all things email, the Email Conference offers deep dives into subject lines, template design, automation workflows. and conversion strategies that other, broader conferences might overlook. Topics covered include advanced segmentation, behavioral email marketing, and the integration of artificial intelligence to optimize campaign results.

6. European Marketing Automation Summit - Amsterdam, Netherlands (June 2024)

European Marketing Automation Summit website screenshot
A screenshot from the European Marketing Automation Summit website.

Overview:

This summit brings together marketing professionals and technology experts to discuss the integration of marketing automation tools within the broader digital strategy, particularly focusing on the European market's unique needs and challenges.

Why You Should Attend:

The European Marketing Automation Summit is crucial for understanding the complex regulatory and technological landscape of European marketing. Key sessions include discussions on cross-channel marketing, customer journey mapping, and the use of analytics to drive engagement and conversions.

7. Marketing Artificial Intelligence Conference (MAICON) - Cleveland, OH (September 2024)

Marketing Artificial Intelligence Conference website screenshot
Here's a panel discussion screenshot from the Marketing Artificial Intelligence Conference event.

Overview:

MAICON is dedicated to the next level of marketing technology, specifically focusing on the practical application of artificial intelligence in marketing automation, covering topics such as AI-powered content creation, predictive analytics, and machine learning models that personalize customer interactions.

Why You Should Attend:

MAICON is at the frontier of integrating AI with marketing. Whether you're looking to enhance customer insights, automate content creation, or streamline data analysis, the conference's practical workshops and keynote sessions can provide valuable guidance.

8. Martech Conference - Virtual (September 2024)

Martech Conference website screenshot
Here's a quick overview of the Martech Conference upcoming event.

Overview:

This online conference is your go-to for comprehensive insights on the future of marketing automation, best practices, ROI-backed case studies, and tools.

Why You Should Attend:

The Martech Conference features sessions on the integration of marketing tools with existing business systems, the impact of data privacy laws on digital marketing, and strategies for managing a complex Martech stack. It draws industry leaders who discuss how to use technology to enhance customer experience and business outcomes.

9. AI Summit - Virtual (November 2024)

AI Summit website screenshot
The AI Summit website snapshot shows you the details of the upcoming virtual conference.
  • Dates: November 13–14, 2024
  • Location: Virtual
  • Pricing: See the registration page for current pricing
  • Website: AI Summit

Overview:

The AI Summit focuses specifically on the application of artificial intelligence technologies to business challenges, including marketing automation.

Why You Should Attend:

The AI Summit is a great marketing automation conference for case studies on AI-driven customer segmentation, real-time decision-making, and chatbots for customer service. You can also expect speakers to address the ethical considerations and strategies of implementing AI without sacrificing customer trust. The practical focus on AI applications in real-world scenarios is invaluable for understanding how to implement these technologies in your own marketing automation workflows.

10. Data & Marketing Association Conference - Brussels, Belgium (November 2024)

Data & Marketing Association Conference website screenshot
An overview of the Data & Marketing Association Conference website.
  • Date: November 21, 2024
  • Location: In-person Brussels, Belgium
  • Pricing: See the registration page for current pricing
  • Website: DATAS
  • Social Media: Instagram | LinkedIn

Overview:

At this marketing automation event, expect speakers to explore how data can support your approach to marketing automation, and drive marketing effectiveness and efficiency. They'll also speak to topics like data integration, advanced analytics, and real-time data processing.

Why You Should Attend:

The Data & Marketing Association Conference shares privacy-first data strategies, the use of big data in marketing automation, and how to extract actionable insights from vast amounts of information. Attendees learn from data scientists and marketing leaders through a mix of keynote speeches, breakout sessions, and panel discussions.

Ready to Learn About Marketing Automation?

Whether you're a startup looking to automate your lead generation workflows, or looking to choose marketing automation software to improve conversions on your email marketing campaigns, you can be sure to find valuable insights at most of the conferences we've listed above.

All you need to do now is take a long hard look at your conference budget for the year, pick a conference or two, book flights if it's not happening in a city close enough to drive, and get ready to learn.

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Dozie Anyaegbunam
By Dozie Anyaegbunam

Dozie Anyaegbunam is the Senior Editor of The CMO, digital marketing firepower for SaaS pioneers. He's a marketing strategist with years of experience in Marketing, Communications, Ecommerce, and SEO. And has worked across verticals ranging from software to edu-tech, apparel, and F&B, leading teams at B2B SaaS startups, global multinationals, and the public sector. He’s the Founder & Host of The Newcomer’s Podcast featuring immigrants and their stories of moving to a new country, and he’s currently producing a documentary on the immigrant’s experience.