Cat How
Co-founder and CEO at How&How
Cat How is the Co-founder, CEO, and Executive Creative Director of How&How, an international branding agency with studios in London and Los Angeles. A former arts journalist and design critic for publications including The Guardian, The Observer, and the BBC, Cat combines strategic brand thinking with creative storytelling to help ambitious organizations build brands that drive meaningful impact. An accomplished speaker, mentor, and advocate for ethical business, she is passionate about design, entrepreneurship, salary transparency, and empowering the next generation of creative leaders.
