10 SEO Conferences To Explore Industry Trends In 2024
If you feel that Google, Bing, and other search engines are like a revolving door of complicated and nuanced algorithm changes, know that you're not alone. SEO conferences are the best answer I've found to staying on top of industry trends without sacrificing my sanity, and they're a great opportunity to network with peers whilst learning the most impactful tips from seasoned experts.
In 2024, there are several conferences worth attending, and each one can help you find your footing in different areas. Here’s my summary of each conference and an explanation of why it’s great, with key details so you can plan to attend.
If you're aiming to enhance your marketing skills, check out these top marketing conferences.
Best SEO Conferences 2024 Shortlist
Here's a shortlist of the best SEO conferences that are worth attending in 2024:
- SEO Mastery Summit - Ho Chi Minh City, Vietnam (April 2024)
- SEO Meetup New York - New York, NY (April 2024)
- BrightonSEO - Brighton, UK (April 2024)
- MozCon - Seattle, WA (June 2024)
- London SEO Meetup XL - London, UK (June 2024)
- SMX Advanced Europe - Berlin, Germany (September 2024)
- Women in Tech SEO - Multiple dates and locations
- State of Search - Grapevine, TX (October 2024)
- International Search Summit Barcelona - Barcelona, Spain (November 2024)
- Sydney SEO Conference - Sydney, Australia (March 2025)
Find more details about each conference below.
Best SEO Conferences Of 2024
1. SEO Mastery Summit - Ho Chi Minh City, Vietnam (April 2024)
- Dates: April 7-11, 2024
- Location: Intercontinental Saigon Hotel, Ho Chi Minh City, Vietnam
- Pricing: Starts at $580
- Website: SEO Mastery Summit
Overview:
Set in the vibrant city of Ho Chi Minh, this summit brings together SEO enthusiasts from around the globe. It covers a broad spectrum of topics, from advanced link-building strategies and on-page SEO to content marketing and AI's impact on SEO. Expect to hear from industry leaders and innovators sharing their insights and success stories.
Why You Should Attend:
This summit stands out for its diverse international perspective, offering a unique blend of Eastern and Western SEO practices. It's a fantastic opportunity to expand your global SEO understanding and network with professionals from all over the world.
2. SEO Meetup New York - New York, NY (April 2024)
- Dates: April 18-19, 2024
- Location: In-person in New York, NY
- Pricing: See the registration page for current pricing
- Website: SEO Meetup
- Social Media: Facebook
Overview:
This event focuses on the evolving landscape of SEO in the heart of one of the world's marketing capitals. Topics range from local SEO nuances to building scalable SEO frameworks for large enterprises. Speakers include a mix of local SEO practitioners and national experts who bring practical, actionable insights.
Why You Should Attend:
The blend of local focus with broad SEO strategies makes this a must-attend for marketers aiming to balance nationwide visibility with local search dominance. It's particularly useful for those managing SEO for businesses with a strong local presence or multiple locations.
3. BrightonSEO - Brighton, UK (April 2024)
- Dates: April 25-26, 2024
- Location: The Brighton Centre, UK
- Pricing: See the registration page for current pricing
- Website: BrightonSEO
Overview:
BrightonSEO is a well-established conference known for its practical workshops and in-depth sessions. Topics cover technical SEO, content strategy, link building, and recommendations of great SEO analytics software. The event draws a crowd from various sectors, providing a rich networking environment.
Why You Should Attend:
The hands-on workshops and case studies presented at BrightonSEO offer actionable insights that you can apply directly to your own projects. It's ideal for those who appreciate learning through practical examples and real-world scenarios.
4. MozCon - Seattle, WA (June 2024)
- Dates: June 3-4, 2024
- Location: Hybrid
- Pricing:
- Livestream: $299
- In-person: $1,299
- Website: MozCon
- Social Media: Instagram | Facebook | X | LinkedIn
Overview:
Organized by the renowned SEO software company Moz, this conference gathers SEO and digital marketing professionals to discuss future trends, strategies, and SEO tools. Sessions cover many topics, including SEO, content marketing, paid search, and social media. One of the speakers is Bernard Huang, the Co-founder at Clearscope.
Why You Should Attend:
MozCon is known for its forward-thinking content and emphasis on the future of SEO and digital marketing. Attending this event is crucial for staying ahead in the fast-paced digital marketing world.
5. London SEO Meetup XL - London, UK (June 2024)
- Dates: June 13, 2024
- Location: Shoreditch Town Hall, London, UK
- Pricing: Starts at £210
- Website: London SEO Meetup XL
Overview:
This one-day mega-event promises intense sessions focusing on cutting-edge SEO strategies and digital marketing innovations. It's an excellent platform for deep dives into specific topics like voice search optimization and visual search.
Why You Should Attend:
The concentrated format of this meetup is perfect for busy professionals who want to get a lot of valuable information in a short amount of time. The focus on emerging technologies makes it a great place to stay ahead of the curve.
6. SMX Advanced Europe - Berlin, Germany (September 2024)
- Dates: September 10-11, 2024
- Location: Pullman Berlin Schweizerhof, Berlin, Germany
- Pricing: Starts at € 995
- Website: SMX Advanced Europe
- Social Media: Facebook | X | LinkedIn
Overview:
Designed for experienced SEO professionals, this two-day conference dives deep into advanced SEO tactics and strategies. The sessions are led by leading SEO experts from Europe and beyond, covering complex topics like algorithm updates, advanced data analysis, and international SEO.
Why You Should Attend:
If you're looking to tackle the more technical aspects of SEO and want to engage with some of the brightest minds in the industry including Jono Alderson, an independent technical SEO consultant, this is the conference for you. The advanced nature of the topics ensures that you'll leave with insights that can significantly impact your SEO strategy.
7. Women in Tech SEO - Multiple dates and locations
- Dates: Multiple dates (see table below)
- Location: Multiple locations (see table below)
- Pricing: See the registration page for current pricing
- Website: Women in Tech SEO
- Social Media: X | LinkedIn
Overview:
This conference focuses on empowering women in the SEO and tech industry. It covers a wide range of topics from technical SEO to leadership and career development. The lineup includes some of the most influential women in tech and SEO, sharing their experiences and insights.
Women in Tech SEO: Multiple Dates and Locations
| Locations | Dates |
| 030 Eventloft | Berlin, Germany | June 7, 2024 |
| Convene CityView | Philadelphia, PA | September 19, 2024 |
Why You Should Attend:
Beyond the cutting-edge SEO strategies, this conference is an excellent opportunity for networking and inspiration, particularly for women looking to advance their careers in tech and SEO. It's a celebration of diversity and empowerment in the industry.
8. State of Search - Grapevine, TX (October 2024)
- Dates: October 28-29, 2024
- Location: In-person in Grapevine, TX
- Pricing: See the registration page for current pricing
- Website: State of Search
- Social Media: Instagram | Facebook | LinkedIn
Overview:
Hosted in Texas, this conference offers a blend of SEO and SEM content with a touch of Southern hospitality. Expect to dive into topics like local search strategies, e-commerce SEO, and PPC alongside organic search.
Why You Should Attend:
The broad range of topics covered makes this an excellent choice for marketing leaders who oversee both SEO and SEM. The friendly atmosphere and diverse sessions provide a well-rounded learning experience.
9. International Search Summit Barcelona - Barcelona, Spain (November 2024)
- Dates: November 14, 2024
- Location: World Trade Center Barcelona, Barcelona, Spain
- Pricing: Starts at €145
- Website: International Search Summit
- Social Media: Instagram | Facebook | X | LinkedIn
Overview:
Focused on international and multilingual search marketing, this summit provides insights into global SEO strategies, cultural customization, and local market penetration. It's a must-attend for businesses looking to expand their reach globally.
Why You Should Attend:
The international focus is invaluable for marketing leaders in global companies or those planning to enter new markets. The insights into cultural nuances and localization strategies are particularly beneficial.
10. Sydney SEO Conference - Sydney, Australia (March 2025)
- Dates: March 21, 2025
- Location: Amora Hotel Jamison Sydney, Australia
- Pricing: See the registration page for current pricing
- Website: Sydney SEO Conference
- Social Media: Instagram | Facebook | X | LinkedIn
Overview:
This conference brings together top SEO and digital marketing professionals in Australia and worldwide. It covers a wide range of topics from SEO basics to advanced strategies, content marketing, and digital trends in the Asia-Pacific region.
Why You Should Attend:
For those interested in the Asia-Pacific market or looking to gain insights from leading SEO professionals in the region, this conference is a great opportunity. The blend of local and international perspectives provides a comprehensive view of the current SEO landscape.
Summary
Showing up at these SEO gatherings is pretty key for any business owner or entrepreneur looking to get a handle on useful insights, rub elbows with industry pros, and get a bead on where search engine optimization is headed.
It doesn't matter if you're delivering a keynote, diving into a marketing conference, or just there to pick up the latest on automation; every SEO event has something to offer that can sharpen your marketing approach.
Keeping on top of things and staying connected with the community is just smart if you want to keep your edge in the SEO game. To grow even further, subscribe to The CMO newsletter to get the latest tips straight to your inbox.
