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Marketing Strategy
8 min read

8 Growth Marketing Conferences You Shouldn’t Miss in 2024

Dozie Anyaegbunam
By
Dozie Anyaegbunam
Dozie Anyaegbunam

Dozie Anyaegbunam is the Senior Editor of The CMO Club, a digital media publication that helps SaaS marketing leaders win at work. He has several years of core brand marketing experience across various verticals, from edu-tech, to food and beverages, to SaaS. He's also led marketing teams at B2B SaaS startups, global multinationals, and the public sector. Dozie is the Founder & Host of The Newcomers, a media publication that explores what it means to be an immigrant.

More about Dozie
Last updated on Aug 2, 2024
QUICK SUMMARY

These eight growth marketing conferences are a great pick if you're looking to learn, propel your career forward, or job hunt.

Growth marketing conferences of 2024 best events

For anyone in the marketing field, marketing conferences are a must. Growth marketing conferences aren't just about networking. You get a front-row seat to the latest insights, strategies, and case studies.

For any marketing leader and professional looking to hit the ground running or pick up a new tactic they can apply to their latest marketing campaign, these are the best growth marketing conferences for CMOs to attend in 2024.

Best Growth Marketing Conferences Shortlist

Here’s my shortlist of the best growth marketing conferences I think are worth attending in 2024:

  1. Spryng 2024 - Austin, TX (April 2024)
  2. Strategic Marketing West 2024 - Los Angeles, USA (May 2024)
  3. Growth Marketing Summit - Frankfurt, Germany (June 2024)
  4. Inbound 2024 - Seattle, WA (September 2024)
  5. Marketing Leaders Summit - Melbourne, Australia (October 2024)
  6. Traffic & Conversion Summit - Las Vegas, NV (January 2025)
  7. Revenue Marketing Summit - London, UK (November 2024)
  8. ConvEx by VWO - Virtual (Date TBD)

Find more details about each conference below.

1. Spryng 2024 - Austin, TX (April 2024)

The attendees at the location of the Spryng by Winter event
The Spryng by Wynter event

Overview: Spryng is tailored for B2B marketers and leaders looking to refine their messaging and positioning strategies. The conference steers into topics such as market research, customer insights, brand positioning, and message optimization.

Wynter's CEO, Peep Laja is a renowned growth marketing professional. So you can be assured that the lineup of speakers are all leading experts in B2B marketing, including practitioners and thought leaders who have shaped the strategies of successful companies.

Why You Should Attend: Staying ahead of the pack in B2B marketing requires a deep understanding of your audience and the ability to craft compelling messages.

The Spryng growth marketing event is a chance to learn from the best in the field about growth marketing and its role in your overall marketing strategy. If you're looking to elevate your company's message and connect more effectively with your target market, Spryng is the place to be.

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2. Strategic Marketing West 2024 - Los Angeles, USA (May 2024)

Attendees during the 2023 Strategic Marketing West conference
Strategic Marketing West 2023

Overview: This conference attracts some of the brightest minds in marketing. And approaches growth marketing from the lenses of how it affects consumer trends, digital innovation, brand strategy, and marketing leadership. The conference also explores a broader range of topics such as customer engagement, data-driven analytics, and sustainable marketing practices.

Why You Should Attend: Given the rapid changes in consumer behavior and technology, staying informed and adaptable is key for marketing professionals.

The Strategic Marketing USA event provides you the opportunity to gain insights from leading marketers, discover new trends, and understand how to build resilient and flexible growth marketing strategies.

3. Growth Marketing Summit - Frankfurt, Germany (June 2024)

The attendees at the Growth Marketing Summit
Growth Marketing Summit attendees

Overview: The Growth Marketing Summit is Europe's premier conference on digital growth and performance marketing.

It focuses on the latest strategies, tools, and technologies in SEO, SEM, customer journey optimization, and conversion rate improvement. The lineup of speakers includes some of the industry's most innovative minds, such as leading digital marketers, data scientists, and growth hackers from top global brands and successful startups.

Why You Should Attend: If you are looking to master growth marketing techniques that enable you to drive sustainable growth, then this conference is a no-brainer. This summit not only provides you with the knowledge and tools needed to excel in digital and online marketing but also offers unparalleled networking opportunities with peers and experts in the field. If you're keen on boosting your marketing ROI and staying ahead of the curve, this is a must-attend event.

4. Inbound 2024 - Seattle, WA (September 2024)

Attendees during the Inbound 2023 conference
Inbound 2023 at Boston Convention and Exhibition Center

Overview: Inbound is a globally recognized marketing event that brings together members of the creative and marketing community to connect, educate, and inspire. Hosted by HubSpot, the event covers a wide array of topics including growth marketing, B2B content marketing, customer experience, business growth, and HubSpot’s inbound marketing methodology.

Why You Should Attend: One good thing about Inbound is you are sure to pick up a fresh perspective on growth marketing and how it helps you connect and build meaningful relationships with your audience.

The conference is renowned for its inspirational content, innovative ideas, and a friendly atmosphere that fosters learning and collaboration. Whether you’re a growth marketer, marketing leader, or creative, Inbound provides valuable insights and strategies to help you propel your business forward.

5. Marketing Leaders Summit - Melbourne, Australia (October 2024)

Speakers at the Marketing Leaders Summit
Marketing Leaders Summit speakers

Overview: B2C can be a great industry to glean growth marketing insights that cut through the noise. And the ML Summit, a two-day event for Australian B2C marketers is one of such events. If you've got the time and the budget, you should register and listen in on most of the sessions.

Why You Should Attend: Known as the "agenda-setting event" for Australia's B2C marketing community, the ML Summit is the go-to for audience engagement strategies, mapping the evolving customer, and more.

They have had renowned speakers and industry leaders like Andy Morley, Director of Marketing APAC, Uber, Hannah Fillis, Head of Digital Marketing, MECCA Brands, and Victoria Lozano, Executive Vice President, Marketing, Crayola.

6. Traffic & Conversion Summit - Las Vegas, NV (January 2025)

The 2018 conference of the Traffic & Conversion Summit
Traffic and Conversion Summit 2018

Overview: The Traffic & Conversion Summit, one of the biggest digital marketing conferences in North America, is renowned for being a gathering for digital marketers specializing in the mechanics of traffic acquisition, conversion optimization, and sales funnel efficiency.

The event features a lineup of prominent speakers from the digital marketing world, including experts in social media growth, email marketing, and digital strategy.

Why You Should Attend: If you're looking to learn about the latest trends in digital marketing and how AI is impacting the growth marketing industry, this is your go-to event. The practical, hands-on sessions provide insights that can be immediately applied to your marketing strategies, making it an invaluable experience for anyone looking to improve their growth marketing game.

7. Revenue Marketing Summit - London, UK (November 2024)

A panel discussion during the Revenue Marketing Summit
Panel discussion at the Revenue Marketing Summit

Overview: The Revenue Marketing Alliance Conference focuses on the convergence of marketing and sales to drive revenue growth. It covers strategies for aligning marketing efforts with revenue goals, utilizing data analytics for decision-making, and leveraging technology to optimize the sales funnel.

Speakers include leaders in revenue marketing, sales executives, and technology experts who share best practices, case studies, and insights on driving sustainable business growth.

Why You Should Attend: As a growth marketer, understanding how your growth strategies influence revenue marketing is critical. This conference offers an opportunity to learn from the successes and challenges of leading practitioners.

It’s ideal for growth marketers looking to improve on their approach and growth tactics with the latest trends and technologies in revenue generation. Whether you're aiming to improve alignment between sales and marketing or looking for innovative ways to drive growth, this event is a must.

8. ConvEx by VWO - Virtual (Date TBD)

A VWO employee in a discussion with a ConvEx attendee
ConvEx by VWO

Overview: ConvEx by VWO focuses on the future of conversion rate optimization, A/B testing, and user experience design. It aims to bring together growth marketers, product managers, and UX designers to explore the latest in optimizing digital experiences and increasing conversion rates.

The conference promises insightful sessions led by experts in conversion optimization, offering both high-level strategic guidance and practical tips for implementation.

Why You Should Attend: If you're keen on maximizing the performance of your website or app, ConvEx is the place to be. The conference addresses challenges and opportunities in the field of conversion optimization. Attendees will leave with actionable insights and strategies to improve their conversion rates, enhance user satisfaction, and drive more effective growth marketing results.

Your Turn; Go Register

Time to decide. Yes, there are budget considerations. But any of these events could almost guarantee instant ROI considering all you'll learn from the various speakers.

We haven't even considered the value you could get from networking, especially if you're job hunting or looking to build a personal brand in the growth marketing industry. So go register.

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Dozie Anyaegbunam
By Dozie Anyaegbunam

Dozie Anyaegbunam is the Senior Editor of The CMO Club, a digital media publication that helps SaaS marketing leaders win at work. He has several years of core brand marketing experience across various verticals, from edu-tech, to food and beverages, to SaaS. He's also led marketing teams at B2B SaaS startups, global multinationals, and the public sector. Dozie is the Founder & Host of The Newcomers, a media publication that explores what it means to be an immigrant.

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