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Recensione di Wrike: Pro, Contro, Caratteristiche e Prezzi

Wrike is a project and marketing resource management software that helps teams plan, track, and manage their work efficiently. It's ideal for marketing departments, creative teams, and professional services that need customizable workflows and collaboration tools. Wrike offers flexibility and integration to streamline your project management needs.

Wrike addresses communication gaps and workflow inefficiencies for marketing and creative teams. In this article, I'll cover Wrike's features, pros and cons, use cases, pricing, etc., so you can decide if this software aligns with your project management needs and goals.

Wrike Evaluation Summary

Wrike is a project management platform that helps teams plan, track, and collaborate on work efficiently.
Rating
4.3 /5
Pricing
  • From $10/user/month (billed annually)
  • 14-day free trial + free plan available

Perché Fidarti delle Nostre Recensioni Software

Wrike Overview

In my opinion, Wrike is a solid choice for teams needing a customizable project management platform. While it can feel pricey, its integration capabilities and customizable workflows make it worth considering. It stands out with features like time tracking and workload management, which benefit teams needing detailed oversight. However, smaller businesses might find its complexity overwhelming. Wrike excels in environments with cross-functional teams and is best suited for those willing to invest in a versatile tool to improve project visibility and coordination. If you're comparing project management tools, Wrike's flexibility and feature set position it well against competitors, although additional costs for integrations should be considered.

Come Testiamo e Valutiamo gli Strumenti

Abbiamo passato anni a costruire, perfezionare e migliorare il nostro sistema di test e valutazione del software. Il nostro metodo è progettato per cogliere le sfumature nella selezione del software e ciò che rende uno strumento efficace, concentrandoci sugli aspetti critici del processo decisionale. Qui sotto puoi vedere esattamente come funziona il nostro sistema di test e valutazione su sette criteri. Questo ci permette di offrire una valutazione imparziale del software basata su funzionalità principali, funzioni distintive, facilità d’uso, onboarding, supporto clienti, integrazioni, recensioni dei clienti e rapporto qualità-prezzo.

Funzionalità principali (25% del punteggio finale)

Il punto di partenza della nostra valutazione è sempre la funzionalità principale dello strumento. Include le caratteristiche e le funzioni basilari che un utente si aspetterebbe di trovare? Alcune di queste funzionalità sono bloccate nei piani premium? Ci aspettiamo che ogni strumento soddisfi almeno le capacità di base dei suoi concorrenti.

Funzionalità distintive (25% del punteggio finale)

Successivamente, valutiamo le funzionalità uniche che vanno oltre la normale funzionalità principale, quelle poco comuni negli strumenti simili. Un punteggio alto riflette caratteristiche specializzate o uniche che rendono il prodotto più veloce, efficiente o offrono un valore aggiunto all’utente. Valutiamo anche quanto sia semplice integrare il software con altri strumenti abitualmente usati in una tech stack, per espandere le funzionalità e l’utilità del prodotto. Sono valutate positivamente soluzioni con molte integrazioni native, connessioni di terze parti e API per creare integrazioni personalizzate.

Facilità d’uso (10% del punteggio finale)

Consideriamo la rapidità e semplicità con cui si possono eseguire le attività principali tramite lo strumento. I software con punteggio più alto sono ben progettati, intuitivi, dispongono di app mobili, offrono template e semplificano compiti complessi.

Onboarding (10% del punteggio finale)

Sappiamo quanto sia importante l’adozione rapida in azienda, quindi valutiamo la facilità di apprendimento e utilizzo di uno strumento con formazione minima. Analizziamo quanto velocemente un utente senza esperienza può iniziare a usare il software. Le soluzioni migliori richiedono poco o nessun supporto.

Supporto clienti (10% del punteggio finale)

Analizziamo la rapidità e facilità nel trovare aiuto tramite telefono, chat dal vivo o knowledge base. Gli strumenti che offrono supporto in tempo reale ottengono il punteggio migliore: i chatbot invece i peggiori.

Recensioni dei clienti (10% del punteggio finale)

Oltre ai nostri test, consideriamo il net promoter score di attuali ed ex clienti. Valutiamo la probabilità che, potendo scegliere, l’utente decida di utilizzare ancora quello strumento per le funzionalità principali. Un software con un punteggio alto corrisponde ad un alto net promoter score tra clienti attuali o passati.

Rapporto qualità-prezzo (10% del punteggio finale)

Infine, tenendo conto di tutti gli altri criteri, confrontiamo il prezzo medio dei piani base rispetto alle funzionalità principali e agli altri fattori di valutazione. I software che offrono di più, a meno, ottengono i punteggi più alti.

New Product Updates from Wrike

Wrike Improves Template Mapping and Dashboard Filters
Wrike’s template mapping simplifies template setup across workspaces.
July 19 2026

Wrike Improves Template Mapping and Dashboard Filters

Wrike expanded Template Mapping to support workflows and custom item types during template installation, while making the new filter experience the default across Dashboard chart widgets. These updates help teams adopt templates more easily and standardize dashboard filtering across workspaces. Highlights include:

  • Expanded Template Mapping: Maps workflows and custom item types to existing workspace configurations to reduce duplicate setup during template installation.
  • Default Dashboard Filters: Applies the new filter experience to all chart widgets and automatically migrates existing widgets to the updated filtering system.

Visit Wrike’s official site for more details.

Wrike Whiteboards Now Support Presentation Deck Imports
Wrike’s Whiteboards turn presentation decks into collaborative sessions.
July 19 2026

Wrike Whiteboards Now Support Presentation Deck Imports

Wrike Whiteboards now makes it easier to turn presentation materials into interactive collaboration. By importing presentation decks directly, teams can quickly move from sharing information to workshopping ideas together inside a whiteboard. Highlights include:

  • PDF and PPT Imports: Converts presentation files into ordered slides for Whiteboards.
  • Presentation-Ready Layouts: Automatically creates zones and zoom settings to reduce manual setup.
  • Collaborative Sessions: Turns presentation decks into interactive whiteboard sessions for team collaboration.

Visit Wrike’s official site for more details.

Wrike Enhances the New Gantt Chart
Wrike’s enhanced Gantt Chart makes task ownership easier to see.
July 19 2026

Wrike Enhances the New Gantt Chart

Wrike enhanced the New Gantt Chart with customizable item ordering, an option to display tasks and milestones above projects and folders, synchronized ordering preferences with Table View, and assignee avatars on the chart canvas. These updates improve project visibility while giving teams more control over how timelines are organized. Highlights include:

  • Custom Item Ordering: Choose how projects, folders, tasks, and milestones are displayed to match your preferred workflow.
  • Assignee Avatars: Displays assigned team members directly on the Gantt chart for faster task identification.
  • Saved View Preferences: Saves your preferred item ordering and applies it consistently across Gantt Chart and Table View.

Visit Wrike’s official site for more details.

Wrike Whiteboards Simplify PDF and PPT Imports
Wrike imports PDF and PPT files into Whiteboards as presentation slides.
July 12 2026

Wrike Whiteboards Simplify PDF and PPT Imports

Wrike Whiteboards makes it faster to bring existing presentations into a collaborative whiteboard format. The new import experience converts PDF and PPT decks into navigable slides automatically, improving clarity and flow when presenting with a group. Highlights include:

  • PDF and PPT Imports: Import presentation files directly into Wrike Whiteboards.
  • Automatic Slide Conversion: Convert presentation decks into ordered slides automatically.
  • Auto Zones: Create organized sections for imported slides without manual setup.
  • Zoom Support: Preserve slide order and scale for smoother presenting and collaboration.

Visit Wrike's official site for more details.

Wrike Request Forms Add Background Colors and Images
Wrike adds custom backgrounds to Request Forms for branded experiences.
July 12 2026

Wrike Request Forms Add Background Colors and Images

Wrike has enhanced Request Forms with new visual customization options, helping teams better match forms to their brand and make them more engaging for requesters. The update also streamlines reuse so the same look and feel can be applied consistently wherever forms are shared. Highlights include:

  • Background Colors: Apply custom colors using an RGB color picker or hex code.
  • Background Images: Upload custom images with pan and zoom controls for better positioning.
  • Reusable Image Assets: Reuse uploaded images across multiple request forms.
  • Consistent Form Branding: Apply customized backgrounds to internal, public, and embedded forms with live previews.

Visit Wrike's official site for more details.

July 12 2026

Wrike AI Agents Enhance Logs, Email Actions, and Duration Field Support

Wrike enhances AI Agents with grouped logs, expanded email actions, Duration custom field support, and reliability improvements to support more efficient automation workflows. The updates make it easier to review agent activity, extend automation to subitems, and improve response speed and reliability. Highlights include:

  • Grouped Agent Logs: Organize logs by run for easier review and troubleshooting.
  • Expanded Email Actions: Send email actions from subitems with working links.
  • Duration Custom Field Support: Use Duration custom fields in AI Agent workflows, including SLA tracking.
  • Reliability Improvements: Deliver faster responses with improved timeout handling and subitem safeguards.

Visit Wrike's official site for more details.

Wrike Refreshes Whiteboards and Timers
Updated stopwatch and break controls.
July 5 2026

Wrike Refreshes Whiteboards and Timers

Wrike expands Whiteboards with new text formatting options, including heading styles, fixed font sizes, clickable links, highlighting, and improved copy-and-paste behavior. The update also refreshes the Timer, Stopwatch, and Break experience with clearer controls, visual feedback, and saved settings for each activity. Highlights include:

  • Richer Text Formatting: Add heading styles, fixed font sizes, text highlighting, and clickable links to Whiteboards.
  • Improved Text Editing: Preserve formatting when copying and pasting, and update font sizes across multiple text objects at once.
  • Refreshed Timer Experience: Use redesigned Timer, Stopwatch, and Break tools with a new progress bar, clearer controls, and per-activity saved settings.

Visit Wrike's official site for more details.

Wrike Expands Required Fields for Workflow Governance
Wrike shows where custom fields are used across workflows.
July 5 2026

Wrike Expands Required Fields for Workflow Governance

Wrike has expanded Required Fields to support additional field types and introduced stricter workflow gates, helping teams enforce data completeness and process compliance before work can move forward. This reduces rework and keeps task states accurate and auditable across projects. Highlights include:

  • Expanded Field Support: Apply Required Fields to formula fields, mirrored database fields, item types, time spent, and files.
  • Workflow Validation: Prevent status changes until required values, tracked time, attachments, or valid item types are provided.
  • Workflow Visibility: View where custom fields are used through the new Workflow column in the Custom Fields admin list.

Visit Wrike's official site for more details.

Wrike Adds Conversational AI Agent Builder and Template Mapping
Wrike maps template fields to existing workspace configurations.
July 5 2026

Wrike Adds Conversational AI Agent Builder and Template Mapping

Wrike adds a conversational builder that lets users create and manage AI agents via guided chat interactions, leveraging existing workspace configurations. The update also introduces Template Configurations Mapping in Wrike Labs, allowing admins to map template custom fields to existing fields when installing templates into Spaces. Highlights include:

  • Conversational AI Agent Builder: Create, edit, and activate AI agents using natural language through a guided chat experience.
  • Workspace-Aware Configuration: Build AI agents using existing custom fields, workflows, and item types.
  • Template Configurations Mapping: Map template custom fields to existing fields to avoid duplicate configurations during template installation.

Visit Wrike's official site for more details.

Wrike Introduces New Files View and Dashboard Files Widget
Wrike's new Files View makes file management faster and more organized.
June 28 2026

Wrike Introduces New Files View and Dashboard Files Widget

Wrike introduces the new Files View and Dashboard Files Widget to streamline file management across projects. The refreshed experience improves navigation, organization, and file discovery with enhanced grouping, filtering, and gallery behavior. Highlights include:

  • New Files View: Provides a faster, more consistent interface for managing project files.
  • Dashboard Files Widget: Brings the updated file experience directly to dashboards.
  • Improved File Organization: Adds enhanced grouping, filtering, accessibility, and gallery improvements for easier file management.

Visit Wrike's official site for more details.

Wrike Specs

  • API
  • Batch Permissions & Access
  • Budgeting
  • Calendar Management
  • Collaboration Support
  • Contact Management
  • Contact Sharing
  • Customer Management
  • Dashboard
  • Dashboards
  • Data Export
  • Data Import
  • Data Visualization
  • Dependency Tracking
  • Document Sharing
  • Expense Tracking
  • External Integrations
  • File Sharing
  • Gantt Charts
  • Kanban Boards
  • Multi-User
  • Notifications
  • Project Management
  • Resource Management
  • Scheduling
  • Task Scheduling/Tracking
  • Third-Party Plugins/Add-Ons
  • Time Management
  • Travel Management
  • Workflow Management

Wrike FAQs

Amanda Jacques
By Amanda Jacques