Women in marketing are breaking barriers and setting the standard for what bold, results-driven work looks like. Whether you're looking for career inspiration, strategic insight, or leaders worth following, this roundup has you covered. From content to demand generation to brand strategy, these marketers are worth paying attention to.
Top 26 Women Marketers
Below are the profiles of the best women in marketing, covering who they are and the impact they've made in this space.

Dara Treseder
CMO, Autodesk
San Francisco, United States
Focus area:
#Marketing Leadership#Growth Strategy#Digital Commerce#Brand Strategy#Customer Experience
Dara Treseder is Autodesk’s Chief Marketing Officer, leading global marketing, brand, communications, growth, digital commerce, and education across its design and make technology platform.
Her remit extends beyond brand leadership into digital revenue, ecommerce, and Autodesk for Small Business. Across Autodesk, Peloton, Carbon, and GE, Treseder has worked at the intersection of category building, customer experience, growth, and global marketing transformation.
Connect with Dara:

Lorraine Twohill
CMO at Google
California, United States
Focus area:
#Brand Strategy#Global Marketing#AI#Creative Leadership#Marketing Organizations
Lorraine Twohill is Google’s Chief Marketing Officer, a longtime marketing leader who has helped guide the company’s global brand through shifts spanning Search, mobile, YouTube, and AI.
Twohill has helped build Google’s marketing organization from its earlier growth years through today’s AI transition. Her work emphasizes human-centered storytelling, local relevance, creative judgment, accessible marketing, and giving marketers a meaningful role in product-led companies.
Connect with Lorraine:

Alison Wagonfeld
Chief Marketing Officer of NVIDIA
San Francisco Bay Area, United States
Focus area:
#Technology Marketing#Enterprise Marketing#Cloud#AI#Growth Strategy
Alison Wagonfeld is NVIDIA’s Chief Marketing Officer, following nearly a decade leading Google Cloud marketing and earlier work in venture capital, entrepreneurship, and business education.
At Google Cloud, Wagonfeld helped market a business spanning cloud infrastructure and Workspace as it scaled substantially. She moved to NVIDIA in 2026 to lead marketing and communications, bringing experience across enterprise technology, startups, venture investing, and product marketing.
Connect with Alison:

Ann Handley
Content Marketing Author & Educator
Greater Boston, United States
Focus area:
#Content Marketing#Business Writing#Marketing Education#Digital Marketing#Brand Voice
Ann Handley is MarketingProfs’ Chief Content Officer, a co-founder of ClickZ, and the bestselling author of Everybody Writes and Content Rules, with a career rooted in digital publishing.
Handley has made clear, useful writing a core marketing discipline through her books, teaching, newsletter, and speaking. Her work pushes marketers away from forgettable content and toward distinctive voice, audience empathy, stronger storytelling, and writing that earns attention.
Connect with Ann:

Aleyda Solís
SEO & AI Search Consultant
Spain
Focus area:
#SEO#AI Search#International SEO#Ecommerce SEO#Search Strategy
Aleyda Solís is an international SEO and AI search consultant, founder of Orainti, author, speaker, and creator of SEOFOMO, MarketingFOMO, and LearningSEO.io, a free SEO learning roadmap.
Her work spans international, ecommerce, marketplace, and SaaS search, with an increasingly deep focus on how brands appear in AI-generated answers. Solís also turns her research into frameworks, worksheets, newsletters, videos, and free learning resources for search marketers.
Connect with Aleyda:

Bozoma Saint John
Brand Marketing Executive & Entrepreneur
Los Angeles, United States
Focus area:
#Brand Marketing#Consumer Marketing#Cultural Marketing#Brand Building#Entrepreneurship
Bozoma Saint John is the creator and CEO of Eve by Boz, author of The Urgent Life, and a veteran marketing executive whose leadership career includes Netflix, Uber, Apple, and PepsiCo brands.
Saint John built her career around culturally resonant consumer marketing before becoming a founder herself. Eve by Boz brings that brand-building experience into beauty, combining product development, cultural identity, storytelling, and a focus on Black women and women of color.
Connect with Bozoma:

Tyrona Heath
Global Director, Thought Leadership GTM Strategy, LinkedIn
United States
Focus area:
#B2B Marketing#Marketing Science#Thought Leadership#GTM Strategy#Brand Building
Tyrona Heath is Global Director of Thought Leadership GTM Strategy at LinkedIn Marketing and co-founder of The B2B Institute, with prior marketing experience at Google, IBM, and Nestlé.
Heath specializes in turning marketing research, behavioral science, and cognitive psychology into decisions B2B teams can actually use. Her work bridges evidence and execution, covering brand building, go-to-market strategy, content, marketing effectiveness, and long-term growth.
Connect with Tyrona:

Rachel Thornton
CMO, Adobe Enterprise
Seattle, United States
Focus area:
#Enterprise Marketing#AI#Customer Experience#Personalization#Brand Strategy
Rachel Thornton is Chief Marketing Officer, Enterprise at Adobe, where she leads marketing for its enterprise business at the intersection of customer experience, creativity, data, and AI.
Thornton’s work explores what marketing looks like when AI becomes part of everyday customer experience and content operations. She has championed personalization, AI skills for marketers, brand integrity, and strategies designed for both human audiences and AI agents.
Connect with Rachel:

Carla Zakhem-Hassan
Chief Marketing Officer, JPMorgan Chase
United States
Focus area:
#Global Marketing#Brand Strategy#Performance Marketing#Customer Insights#Financial Services Marketing
Carla Zakhem-Hassan is Chief Marketing Officer of JPMorganChase, leading its global marketing organization after senior marketing roles at Citi, Toys “R” Us, PepsiCo, and other consumer businesses.
Hassan’s remit combines brand and performance marketing with acquisitions, sponsorships, customer insights, analytics, communications, and impact marketing. Her career gives her a wide-angle view of how marketing can connect customer understanding, brand building, and measurable business growth.
Connect with Carla:

Carrie Rose
Founder & CEO, Rise at Seven
United Kingdom
Focus area:
#SEO#Digital PR#Content Marketing#Organic Media#Search Strategy
Carrie Rose is the founder and CEO of Rise at Seven, the search-first agency she built around the intersection of SEO, digital PR, content, social discovery, and cross-platform brand visibility.
Rose has pushed search beyond rankings by combining technical SEO with creative campaigns and consumer behavior. Her agency’s evolving organic-media model reflects how discovery now happens across Google, social platforms, media, retail environments, and AI search.
Connect with Carrie:

Shama Hyder
Marketing, AI & Business Strategy Speaker
Miami, United States
Focus area:
#AI#Digital Marketing#Business Strategy#Thought Leadership#Emerging Technology
Shama Hyder is an exited agency founder, bestselling author, keynote speaker, and applied AI evangelist who built Zen Media into a global B2B marketing and communications firm before exiting.
Hyder’s work has shifted from running Zen Media to helping leaders interpret emerging technology and act before market changes become obvious. Her Strategic Urgency and Six Signals frameworks build on a career spent translating digital shifts into practical marketing and business decisions.
Connect with Shama:

Melody Lee
CMO, Mercedes-Benz USA
Atlanta, United States
Focus area:
#Brand Strategy#Automotive Marketing#Luxury Marketing#Customer Experience#Integrated Marketing
Melody Lee is Chief Marketing Officer of Mercedes-Benz USA. Her career spans automotive, luxury, brand strategy, corporate affairs, and business transformation.
At Mercedes-Benz USA, Lee has worked on how an established luxury brand evolves for changing customers and culture. Her marketing leadership encompasses storytelling, brand relevance, customer experience, and representation, including efforts to broaden how women are portrayed and addressed by the brand.
Connect with Melody:

Tamara McCleary
CEO of Thulium
United States
Focus area:
#Social Media Marketing#B2B Marketing#AI#Marketing Analytics#Technology Marketing
Tamara McCleary is CEO of Thulium, a global social media agency. She's a technology futurist and speaker with experience advising major enterprise technology brands.
McCleary’s work connects social strategy with data science, analytics, and AI to help enterprise brands make social activity more measurable. Her broader background spans technology, healthcare, influencer strategy, and advising companies navigating digital change.
Connect with Tamara:

Goldie Chan
Personal Branding & Social Strategy Expert
Los Angeles, United States
Focus area:
#Personal Branding#Brand Storytelling#Social Media#Content Strategy#Creator Marketing
Goldie Chan is the founder of Warm Robots, an author, keynote speaker, advisor, and former Forbes contributor whose work centers on personal branding, storytelling, and social strategy.
Chan has built a body of work around helping people and companies turn identity into memorable brand narratives. Through Warm Robots, speaking, writing, and Personal Branding for Introverts, she explores social strategy, community, creator visibility, and more authentic approaches to professional branding.
Connect with Goldie:

Pam Moore
CEO & Founder, Marketing Nutz
Orlando, United States
Focus area:
#Digital Marketing#Social Media#Brand Strategy#Content Marketing#Marketing Training
Pam Moore is CEO and founder of Marketing Nutz, a digital marketing, branding, and social media training and consulting firm, following a long career in corporate marketing and product roles.
Moore helps organizations connect integrated marketing activity to audience relationships and business results. Her work spans digital strategy, social media, content, branding, influencer programs, training, and consulting for organizations ranging from entrepreneurs to major enterprises.
Connect with Pam:

Brianna Doe
Influencer & Creator Marketing Entrepreneur
United States
Focus area:
#Influencer Marketing#Creator Economy#B2B Marketing#Brand Strategy#Demand Generation
Brianna Doe is the founder and CEO of Verbatim, a B2B and B2V influencer marketing agency, as well as a creator, keynote speaker, writer, and host exploring influence and internet culture.
Doe brings demand generation and social strategy experience to creator partnerships, arguing that influencers should function as genuine growth partners rather than rented media. Through Verbatim and Stop the Scroll, she also examines trust, online behavior, brand reputation, and the changing mechanics of influence.
Connect with Brianna:

Sarah Noel Block
Lean Marketing & Sales Systems Strategist
Hoffman Estates, United States
Focus area:
#Marketing Strategy#Content Marketing#Sales Systems#Small Teams#Marketing Automation
Sarah Noel Block is the founder of Tiny Marketing and a podcast host who draws on years as a one-person marketing department to build practical systems for lean teams and consultants.
Block’s approach is shaped by doing marketing with constrained teams and budgets. Her frameworks emphasize streamlining, systemizing, automation, content reuse, referrals, visibility, and practical sales rhythms so small teams can build repeatable growth without copying enterprise playbooks.
Connect with Sarah:

Radhika Duggal
Chief Marketing Officer, MLS
New York, United States
Focus area:
#Brand Strategy#Consumer Behavior#Sports Marketing#Fan Growth#Customer Insights
Radhika Duggal is Senior Vice President and Chief Marketing Officer of Major League Soccer and Soccer United Marketing, with prior leadership experience at Super.com, JPMorgan Chase, and Pfizer.
Duggal combines consumer research with brand and growth strategy, an approach she also teaches at NYU Stern. At MLS she leads marketing aimed at expanding the league’s global fanbase, building on experience across fintech, financial services, healthcare, startups, and consulting.
Connect with Radhika:

Jane Serra
B2B Marketing Leader & Community Builder
United States
Focus area:
#B2B Marketing#Community Building#Marketing Leadership#Content Marketing#Career Development
Jane Serra is a B2B marketing leader and the creator and host of Women in B2B Marketing, a podcast and community built around candid career stories and practical insight from women marketers.
Serra draws on more than 17 years across SaaS, agencies, and outsourcing while creating a platform where women marketing leaders discuss strategy, teams, careers, setbacks, and growth. Women in B2B Marketing combines B2B marketing education with community building and greater visibility for women in the field.
Connect with Jane:

Krystal Hauserman
Brand, Growth & Culture Marketing Executive
Los Angeles, United States
Focus area:
#Brand Strategy#Gen Z Marketing#Culture Marketing#Social Media#Integrated Marketing
Krystal Hauserman is a marketing and growth executive whose career spans global entertainment, consumer products, startups, sports, and culture-led brands, including 11:11 Media and the NBA.
Hauserman specializes in building brands around culture, purpose, pop culture, and emerging consumer behavior, with particular depth in Gen Z. Her experience covers brand storytelling, digital and social, PR, experiential marketing, partnerships, content, and integrated campaigns.
Connect with Krystal:

Amanda Freidt
VP, Growth & Marketing
Detroit, United States
Focus area:
#Growth Strategy#AI Marketing#Audience Intelligence#Integrated Search#Lifecycle Marketing
Amanda Friedt is Vice President of Growth at Benigni Family of Brands, leading growth, marketing, and digital strategy across a portfolio spanning ecommerce, B2B, retail, service, and DTC.
Her work connects AI-powered discovery, audience intelligence, search, lifecycle marketing, merchandising, customer acquisition, and revenue operations into unified growth systems. Friedt also founded FRDTLAB and advises on positioning, go-to-market strategy, and AI-era marketing, building on her earlier tenure as CMO of Aimclear.Connect with Amanda:

Gail Moody-Byrd
Founder & CEO of Distill
San Francisco Bay Area, United States
Focus area:
#GTM Strategy#Positioning#B2B Marketing#Category Creation#AI
Gail Moody-Byrd is founder and CEO of Distill.Works and a senior GTM advisor at Norwest, drawing on marketing leadership experience at LinkedIn, Noodle.ai, SAP, and major retail organizations.
Moody-Byrd helps leaders cut through crowded markets to clarify positioning, category, customer problems, and go-to-market strategy. Her Distillation Process pressure-tests assumptions and reduces complexity into a smaller set of customer-rooted truths teams can execute and sell.
Connect with Gail:

Leela Srinivasan
CEO, Parity
Raleigh, United States
Focus area:
#Marketing Leadership#Sports Marketing#Brand Partnerships#Sponsorship#Women In Sports
Leela Srinivasan is CEO of Parity, a women’s sports marketing and sponsorship company, after serving as CMO at SurveyMonkey, Checkout.com, and Lever and holding leadership roles at LinkedIn.
Srinivasan has moved from three CMO roles into a CEO seat where marketing itself is central to the business model. Parity connects brands with professional women athletes for sponsorships, campaigns, content, storytelling, and other partnerships while working to narrow gender income and opportunity gaps in sport.
Connect with Leela:

Kim Garst
AI & Digital Marketing Educator
Blacksburg, United States
Focus area:
#AI Marketing#Digital Marketing#Content Marketing#Audience Growth#Entrepreneurship
Kim Garst is an AI marketing educator, consultant, digital futurist, author, and entrepreneur whose work helps creators and business owners use AI to build audiences, authority, and revenue.
Garst’s teaching focuses on making AI practical for marketing rather than treating it as a novelty. Her work covers AI-assisted content, automated campaigns, personalization, trend analysis, authority building, and using emerging tools to make digital marketing more efficient and commercially useful.
Connect with Kim:

Mari Smith
Facebook & Social Media Marketing Expert
United States
Focus area:
#Facebook Marketing#Social Media Marketing#Relationship Marketing#Social Selling#Marketing Training
Mari Smith is a Facebook and social media marketing expert, author, speaker, strategist, and trainer who has worked directly with Meta to teach businesses and support Facebook education programs.
Smith has specialized in Facebook marketing since the platform’s early commercial years, combining platform tactics with relationship marketing and social selling. Her books, corporate training, consulting, and longstanding work with Facebook have helped businesses translate social engagement into visibility, community, and sales.
Connect with Mari:

Peg Fitzpatrick
Social Media & Visual Marketing Expert
United States
Focus area:
#Social Media Marketing#Visual Marketing#Small Business Marketing#Content Strategy#Brand Building
Peg Fitzpatrick is a social media and visual marketing expert, bestselling author, speaker, and former head of social strategy at Canva who has led campaigns for major global consumer brands.
Fitzpatrick turns hands-on platform experience into practical guidance for small businesses and marketers. Her work covers visual storytelling, Instagram, Pinterest, brand building, content, and social strategy. She has also co-authored The Art of Social Media and The Art of Small Business Social Media.
Connect with Peg:
Selection Methodology
I selected the leaders on this list based on their relevance, demonstrated expertise and impact, professional credibility, and ongoing contributions to the field.
I look for evidence such as leading meaningful initiatives or delivering notable results within their organizations, developing influential ideas or practices, publishing research or educational resources, speaking or teaching, and other contributions that demonstrate impact within their work or the broader field.
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