15 Social Media Marketing Podcasts To Listen To In 2024
As a marketer and fan of all things digital media, I love listening to podcasts to stay up to date on the latest social media marketing trends and technology. I’ve curated a list of the best social media marketing podcasts below, along with a favorite episode and host information so you can learn more about it.
Stay connected with the latest in marketing by listening to the top marketing podcasts.
15 Best Social Media Marketing Podcasts
Dive into these top 15 social media marketing podcasts for expert insights:
- The Science of Social Media by Buffer
- Social Media Marketing Podcast with Michael Stelzner
- Social Media Marketing Talk Show with Michael Stelzner
- Online Marketing Made Easy with Amy Porterfield
- Marketing Over Coffee with John Wall and Christopher Penn
- The Art of Online Business with Rick Mulready
- The GaryVee Audio Experience with Gary Vaynerchuk
- The Digital Marketing Podcast with Daniel Rowles and Ciaran Rogers
- Social Pros Podcast with Daniel Lemin, Hannah Tooker, and Leanna Pham
- Perpetual Traffic with Kasim Aslam and Ralph Burns
- AskPat 2.0 with Pat Flynn
- Social Media Lab with Scott Ayres
- The Influencer Podcast with Julie Solomon
- Savvy Social Podcast with Andréa Jones
- Geekout with Matt Navarra
Best Social Media Marketing Podcasts Overview
1. The Science of Social Media by Buffer
Summary:
The Science of Social Media is a podcast by Buffer, offering a deep dive into the world of social media marketing. The show covers a range of topics, from analytics to strategy, and features interviews with industry experts.
What You'll Learn:
Listeners will gain insights into the latest trends, tips, and new strategies in social media marketing, with practical advice on how to optimize their social media presence.
Why You Should Listen:
Ideal for social media marketers at any level, this podcast delivers value in easy-to-digest episodes, making complex topics accessible and actionable.
Best Episode:
“6 Ways AI Can Support Content Creators” - This podcast episode discusses six ways artificial intelligence aids content creators in meeting the growing demand for consistent, high-quality content across various platforms.
Links To Listen:
About The Host:
The podcast features various hosts from the Buffer team, who bring their expertise in social media marketing to the fore. Each host offers unique insights based on their experiences in the field.
Listener Review:
“In less than 15 minutes you are given the tools you need to really pivot your marketing initiatives.” - Ella Du
2. Social Media Marketing Podcast with Michael Stelzner
Summary:
Hosted by Michael Stelzner, founder of Social Media Examiner, Social Media Marketing Podcast provides insights into the world of social media marketing, featuring expert interviews and practical tips.
What You'll Learn:
The podcast covers various aspects of social media marketing, including strategy, content creation, and the latest tools and technologies in the industry.
Why You Should Listen:
It's a treasure trove for marketers looking to enhance their social media skills and stay updated with the rapidly evolving digital landscape.
Best Episode:
“Marketing Disrupted: Perspective on a Changing Industry”- In this special episode, Michael delves into the evolving world of marketing and offers insights on how to navigate the constant changes and disruptions.
Links To Listen:
About The Host:
Michael Stelzner is the founder of Social Media Examiner. His expertise in social media marketing has made him a renowned name in the industry.
Listener Review:
“So helpful. I’ve been struggling with social media marketing and I’ve learned so many tactical things to help me in my efforts.” - Eric Carter-Landin
3. Social Media Marketing Talk Show with Michael Stelzner
Summary:
This podcast, also from Social Media Examiner, focuses on the latest news and updates in the world of social media. It offers a unique perspective on the implications of the latest trends and updates.
What You'll Learn:
Listeners will stay informed about the latest happenings in social media, understanding how these developments impact marketing strategies.
Why You Should Listen:
It’s perfect for those who want to keep their finger on the pulse of social media changes and incorporate these insights into their marketing strategies.
Best Episode:
“Reels Features, Audio Clips, Social Proof, and More” - In this episode of the Social Media Marketing Talk Show, Jerry Potter and Chelsea Peitz delve into the newest updates on Instagram.
Links To Listen:
About The Host:
The show features a variety of hosts from the Social Media Examiner team, each bringing their own expertise and perspective to the table.
Listener Review:
“Michael, host of the Social Media Marketing Talk Show Podcast, highlights all business, marketing and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!” - roweereyes
4. Online Marketing Made Easy with Amy Porterfield
Summary:
Amy Porterfield's Online Marketing Made Easy is a must-listen for anyone looking to navigate the digital marketing world. This podcast breaks down complex marketing strategies into actionable steps.
What You'll Learn:
The show focuses on online marketing strategies, social media tips, content creation, and online social media marketing courses, providing listeners with a toolkit for digital success.
Why You Should Listen:
Amy’s approachable style and expert advice make complex marketing concepts understandable and applicable for businesses of all sizes.
Best Episode:
“3 Funnels That Have Made Millions In My Business” - This podcast episode demystifies marketing funnels, showing how they can be powerful tools for building customer relationships and significantly boosting business revenue.
Links To Listen:
About The Host:
Amy Porterfield is a marketing expert, social media strategist, and an educator. Her background in marketing and entrepreneurship positions her as a trusted voice in the online marketing community.
Listener Review:
“Amy is so generous with the amount of information and education that she is willing to share. No matter where you are in your business, or if you’re just dipping your toe in the water, you will come away learning so much more than you could imagine...and gaining the confidence to move forward in whatever direction that makes sense to you. Highly recommend!” - DinaLove
5. Marketing Over Coffee with John Wall and Christopher Penn
Summary:
Marketing Over Coffee is an informal, conversational podcast hosted by John Wall and Christopher Penn. It covers both classic and new marketing techniques.
What You'll Learn:
This podcast offers insights into various marketing topics, from social media marketing to SEO to email marketing, and often features interviews with leading industry figures.
Why You Should Listen:
It’s ideal for those looking for a blend of traditional marketing wisdom and cutting-edge digital strategies, all delivered in a relaxed, conversational tone.
Best Episode:
“Louis Gudema on Bullseye Marketing” - This podcast episode demystifies marketing funnels, showing how they can be powerful tools for building customer relationships and significantly boosting business revenue.
Links To Listen:
About The Host:
John Wall and Christopher Penn bring a wealth of marketing experience to the table. Their backgrounds in marketing technology and data-driven marketing strategies offer listeners a comprehensive view of the marketing world.
Listener Review:
“This aptly named podcast is just like my morning coffee - warm, stimulating, and a can’t miss part of my day. 🙌” - Arlie K
6. The Art of Online Business with Rick Mulready
Summary:
Hosted by Rick Mulready, The Art of Online Business focuses on strategies for scaling online businesses. The podcast offers actionable advice on digital marketing and online entrepreneurship.
What You'll Learn:
This podcast covers topics like Facebook advertising, online course creation, and effective business scaling strategies.
Why You Should Listen:
Rick's insights are invaluable for entrepreneurs and marketers looking to grow their online businesses effectively and sustainably.
Best Episode:
“Facebook Ads Q&A: Answering Your Top Ads Questions” - This episode dives into effective Facebook Ads strategies for online businesses, discussing budgeting, targeting secondary audiences, simplified testing methods, and provides practical examples and a step-by-step guide for testing ads to maximize results.
Links To Listen:
About The Host:
Rick Mulready is known for his expertise in Facebook advertising and online marketing strategies. He brings his extensive experience to help listeners effectively grow their online presence.
Listener Review:
“Great strategies on how to increase income and make the business more successful! I really like the content of this podcast, it's very interesting and I recommend listening to it!” - Health_ Coach
7. The GaryVee Audio Experience with Gary Vaynerchuk
Summary:
The GaryVee Audio Experience features Gary Vaynerchuk, a well-known entrepreneur and speaker, offering a mix of keynote speeches, interviews, and fireside chats, along with his original thoughts on business and marketing.
What You'll Learn:
Listeners will gain insights into entrepreneurship, social media strategies, and personal branding, all through Gary's energetic and straightforward style.
Why You Should Listen:
Gary's unique perspective and no-nonsense approach to marketing and business are invaluable for anyone looking to make their mark in the digital world.
Best Episode:
“How To Properly Make Content For Social Media” - In this episode with Carolina Millan, we discuss the critical need for immediate attention capture in 2023, using methods like Mr. Beast's thumbnails, and the importance of trying new things and stepping out of our comfort zones at any age.
Links To Listen:
About The Host:
Gary Vaynerchuk is a serial entrepreneur, CEO, investor, author, and speaker. His experience and success in building businesses make him a respected and influential figure in the digital marketing space.
Listener Review:
“Constant practical advice but also heavy on philosophy and the Why” - RobJ2020
8. The Digital Marketing Podcast with Daniel Rowles and Ciaran Rogers
Summary:
Hosted by Daniel Rowles and Ciaran Rogers, The Digital Marketing Podcast is a weekly show covering all aspects of digital marketing, from SEO to social media, and digital advertising.
What You'll Learn:
Listeners will discover the latest trends in digital marketing and practical tips to implement in their marketing strategies.
Why You Should Listen:
This podcast is perfect for those seeking a comprehensive understanding of the digital marketing landscape with actionable insights from industry experts.
Best Episode:
“Understanding Social Algorithms” - This podcast episode delves into the intricate workings of social media algorithms on platforms like LinkedIn, Twitter, YouTube, Instagram, and Facebook, highlighting their pivotal role in shaping digital interactions for businesses, creators, and social media enthusiasts.
Links To Listen:
About The Host:
Daniel Rowles and Ciaran Rogers bring years of experience in digital marketing. Their expertise in various aspects of the field provides a well-rounded perspective to their target audience.
Listener Review:
“This is my go-to podcast for the latest tips, software advice and best practice. Some other marketing podcasts can be a bit irritating, not this one!” - Hrcarrigher
9. Social Pros Podcast with Daniel Lemin, Hannah Tooker, and Leanna Pham
Summary:
Social Pros Podcast dives deep into the real-life experiences of leading social media professionals in various industries, offering insights and practical advice.
What You'll Learn:
Listeners will learn about different strategies, tools, and tips used by professionals to manage and excel in social media marketing.
Why You Should Listen:
The podcast is ideal for anyone seeking to understand the behind-the-scenes of successful social media campaigns and strategies from industry leaders.
Best Episode:
“Why Brands Go People-First on Social” - This episode of Social Pros features Mariya Spektor, Director of Content at Social Chain, offering valuable insights on crafting a social media strategy tailored to your brand's identity and the importance of prioritizing community over viral trends.
Links To Listen:
About The Host:
Daniel Lemin is a strategy and analytics lead at Convince & Convert, and Leanna is a Gen-Z marketing analyst. Together with Hannah, their combined experience offers a rich and diverse perspective on social media marketing.
- Daniel Lemin's LinkedIn
- Leanna Pham's LinkedIn
- Hannah Tooker’s LinkedIn
- Social Pros Podcast's Website
Listener Review:
“This podcast has become one of my staple weekly podcasts for learning about Marketing! Love the conversations that they have and it’s always enjoyable and educational!” - Simonstone95
10. Perpetual Traffic with Kasim Aslam & Ralph Burns
Summary:
Perpetual Traffic by DigitalMarketer brings listeners the latest strategies in digital marketing, with a focus on paid traffic. The podcast offers insights into generating more leads and sales for your business.
What You'll Learn:
This podcast provides knowledge on creating effective advertising campaigns on platforms like Facebook, Google, TikTok, and Instagram.
Why You Should Listen:
Perfect for marketers looking to enhance their skills in paid advertising and driving traffic, the podcast combines theory with practical, real-world advice.
Best Episode:
“The Most Important Marketing KPI You Are NOT Measuring” - In this Perpetual Traffic episode, Ralph and Kasim explore the significance of content volume as a key performance indicator, discussing how AI tools like Vidyo.ai and Opus can aid in producing and distributing high volumes of content for business growth.
Links To Listen:
About The Host:
Ralph Burns and Kasim Aslam lead the show, bringing their expertise in digital marketing and advertising. Their practical tips help businesses grow through effective paid traffic strategies.
Listener Review:
“If you’re looking to grow or scale a business without having to drop $20,000 a month to an ad agency, this is a great place to start. The knowledge on this podcast is helpful, actionable, and frequently doesn’t cost a lot of money. An absolute must listen if you’re in the online business or entrepreneurial space.” - scuba-scott
11. AskPat 2.0 with Pat Flynn
Summary:
AskPat 2.0 is a weekly podcast where Pat answers questions from his audience about online business, blogging, marketing, and lifestyle design.
What You'll Learn:
Listeners will find answers to various queries about starting and growing an online business, with practical advice and actionable strategies.
Why You Should Listen:
The podcast is a great resource for entrepreneurs and marketers seeking personalized advice and insights into the challenges of building an online presence.
Best Episode:
“Use Social Media or Don’t Use Social Media? That’s the Question.” - In this coaching episode, I guide Natasha Carrillo towards a mindful social media strategy to expand her podcast's listener base.
Links To Listen:
About The Host:
Pat Flynn is a well-known entrepreneur, blogger, and podcaster. His approachable style and wealth of experience in building online businesses make him a relatable and trusted advisor.
Listener Review:
“So much value in such a short episode! Regardless of what your goals are, listen to this podcast. If you’re trying to start a business, LISTEN TO THIS PODCAST.” - Aly the Life Coach
12. Social Media Lab with Scott Ayres
Summary:
Social Media Lab is powered by Agorapulse and focuses on experimenting with social media marketing strategies to find out what really works.
What You'll Learn:
Listeners will gain insights from real-world tests and experiments on different social media marketing tactics, providing evidence-based strategies.
Why You Should Listen:
Ideal for marketers who value data-driven insights, this podcast offers valuable, tested advice that can be applied to their social media campaigns.
Best Episode: “335 Answers to Over 25 Instagram Marketing Questions” - This episode presents the results of the Social Media Lab's "Instagram Marketing Survey 2021," offering insights into how digital marketing agencies and social media managers use Instagram, with key findings on usage patterns, the importance of Instagram marketing, and content preferences like Stories and Reels.
Links To Listen:
About The Host:
Scott Ayres is part of the Agorapulse team. His approach combines practical social media marketing experience with a passion for data and analytics.
13. The Influencer Podcast with Julie Solomon
Summary:
The Influencer Podcast explores the secrets behind the ever-changing trends of influencer marketing and blogging.
What You'll Learn:
The podcast offers insights into personal branding, influencer marketing, and blogging, with tips from successful influencers and industry experts.
Why You Should Listen:
It's a valuable resource for influencers, bloggers, and marketers looking to understand the dynamics of influencer marketing and personal branding.
Best Episode:
“Content Strategy Q&A: All Your Brand Strategy Questions Answered” - In this engaging episode of the Influencer Podcast, Julie Solomon addresses key questions on brand growth, strategy, and content creation, offering expert advice on personal branding, content pillars, and securing consistently paid collaborations.
Links To Listen:
About The Host:
Julie Solomon is an expert in branding, marketing, and influencer strategy. Her extensive experience in the industry provides listeners with actionable and insightful content.
Listener Review:
“Julie is amazing. She is in your face with the solutions to your branding and online business problems and struggles. Her strategies, especially her new ones, are the bomb and easy to implement.” - barelycliche
14. Savvy Social Podcast with Andréa Jones
Summary:
Savvy Social Podcast focuses on helping businesses and entrepreneurs use social media as a tool for growth without being overwhelm.
What You'll Learn:
Listeners will discover strategies for managing and growing their social media presence in a practical and sustainable way.
Why You Should Listen:
This podcast is perfect for those seeking effective and efficient ways to use social media for business growth, with an emphasis on simplicity and clarity.
Best Episode:
“Which Social Media Platform Is Right For Your Business?” - This podcast episode addresses the dilemma many business owners face in managing social media, offering guidance on choosing the right platform based on content preferences and available time, and discussing content repurposing the 90-day platform rule, and the most effective platforms for business growth.
Links To Listen:
About The Host:
Andréa Jones is dedicated to helping businesses and entrepreneurs harness the power of social media marketing. Her practical approach makes social media more accessible and manageable.
Listener Review:
“Andrea knows her stuff and has brilliant guests. I always learn something I can use in my business.” - Silly Yogi
15. Geekout with Matt Navarra
Summary:
Geekout with Matt Navarra is a podcast for social media geeks, offering the latest news, tactics, and insights from the world of social media.
What You'll Learn:
Listeners will stay updated with the latest social media trends, tools, and strategies, gaining insights from interviews with top social media professionals.
Why You Should Listen:
The podcast is a great source for anyone passionate about staying ahead in the rapidly evolving world of social media.
Best Episode:
“Hashtag inventor (and much more) Chris Messina” - In this episode of Geekout with Matt Navarra, sponsored by Pinterest, Chris Messina discusses the future of social media, Instagram's new app Threads, and dealing with information overload, while hosts Matt Navarra and Martin SFP Bryant cover the latest industry news and tools.
Links To Listen:
About The Host:
Matt Navarra is a social media consultant and industry analyst. His expertise and connections in the industry make him a valuable guide in the social media world.
Listener Review:
“Loving the podcast, it’s been long awaited and has turned out great.” - Michellemichelllle
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