12 Best Inbound Marketing Podcasts Worth Your Time in 2024
You have got inbound marketing courses, then you've got inbound marketing podcasts. One'll cost you money and time. The other only costs your time. I know which one I am starting with.
Podcasts, off course!
Not saying taking courses is a waste of time. But podcasts are a great learning medium. Plus you get a fresh dose of insights anytime you tune in.
The only thing you need to do? Log into your favourite podcast streaming service, type in the podcast show, and listen. If you aren't sure where to start, here's a list of 12 best inbound marketing podcasts you need to bookmark right away.
12 Best Inbound Marketing Podcasts
Here you go:
- InboundBuzz - Inbound Marketing Podcast by InboundBuzz
- The Sales Podcast with Wes Schaeffer
- Garlic Marketing Show with Ian Garlic
- Content Inc with Joe Pulizzi
- Email Marketing Podcast by Email Marketing Heroes
- The Digital Marketing Podcast by Target Internet
- This Old Marketing with Joe Pulizzi and Robert Rose
- The Search Engine Journal Show by Search Engine Journal
- Marketing School with Eric Siu and Neil Patel
- Search News You Can Use with Marie Haynes
- Edge of the Web with Erin Sparks
- The Gartner Marketing & Communications Podcast by Gartner
Best Inbound Marketing Podcasts Overview
1. InboundBuzz - Inbound Marketing Podcast by InboundBuzz
Summary:
InboundBuzz is all about inbound marketing and strategies that can help you go the extra mile. This podcast stands out for its practical advice tailored to both newbies and seasoned marketers. Each episode does a great job of translating complex marketing concepts into approachable, actionable ideas.
What You'll Learn:
Listeners gain an understanding of the latest trends in inbound marketing, insights into consumer behavior, and effective strategies for content marketing, SEO, and social media. The podcast also covers case studies and interviews with industry leaders, providing a comprehensive learning experience.
Why You Should Listen:
For those seeking to stay ahead of the inbound marketing learning curve, this podcast is a valuable resource. It equips you with the knowledge to implement innovative strategies and understand market shifts.
Best Episode:
The highlight episode, "Red and Green Flags for Hiring Marketers" is a must-listen. The episode also covers the dramatic story of Sam Altman's firing and reinstatement at OpenAI, including insights from sources like Mashable and The Guardian. Plus, they share insights on hiring effective marketers, focusing on traits like work ethic and alignment with organizational values.
Links To Listen:
About The Host:
Moby Siddique of InboundBuzz, with years of experience in inbound marketing, is a renowned expert in the field. His approachable style and depth of knowledge make him a trusted voice.
Listener’s Review:
“If you're an inbound marketer, do yourself a favor and subscribe. I frequently learn actionable tips and advice that we can deploy in our business. Thanks Moby and team!!” - Aaron Boatin
2. The Sales Podcast with Wes Schaeffer
Summary:
Hosted by Wes Schaeffer, The Sales Podcast dives into the relationship between sales and inbound marketing. Schaeffer's approach is straightforward and insightful, making the podcast an excellent resource for understanding how sales tactics align with inbound marketing principles.
What You'll Learn:
This podcast offers a deep dive into sales techniques that harmonize with inbound marketing. Listeners learn how to nurture leads, close deals effectively, and use inbound strategies to boost sales performance.
Why You Should Listen:
Ideal for sales professionals and marketers alike, this podcast provides a unique perspective on blending sales acumen with inbound marketing tactics.
Best Episode:
"How to Know Exactly What Your Customers Want and How Much They'll Pay For It" stands out for its comprehensive overview of integrating inbound marketing into the sales process. This episode is particularly beneficial for those looking to enhance their sales approach with inbound methods.
Links To Listen:
About The Host:
Wes Schaeffer is a sales expert and a well-known figure in the marketing world. His insights are backed by years of experience in both sales and marketing.
Listener’s Review:
“Being a guest here was an enriching experience. Wes is a true maestro when it comes to sales, and his podcast is a goldmine of sales wisdom.” - Parker Alson
3. Garlic Marketing Show with Ian Garlic
Summary:
Ian Garlic hosts the Garlic Marketing Show, a podcast that combines storytelling with inbound marketing. Garlic's expertise in digital marketing and storytelling makes each episode a treasure trove of knowledge for marketers seeking to craft compelling narratives.
What You'll Learn:
Listeners will understand the power of storytelling in inbound marketing, discover effective digital marketing strategies, and learn how to create content that resonates with audiences. The podcast also explores video marketing, a critical component in today's landscape.
Why You Should Listen:
This podcast is essential for marketers looking to leverage storytelling in their inbound marketing strategies. Garlic's unique approach offers fresh perspectives on traditional marketing methods.
Best Episode:
The standout episode, "Why YouTube is the Best Platform for $100k Clients" discusses the art of engaging clients specifically on YouTube. This episode is particularly insightful for those looking to enhance their content's impact.
Links To Listen:
About The Host:
Ian Garlic is renowned for his expertise in digital marketing and storytelling. His innovative approach to marketing makes him a respected voice in the industry.
Listener’s Review:
“I've had the opportunity to be interviewed on many podcasts. Ian gets to the point and is focused on the outcome of the effort, not the process. Check out this great podcast.” - Jim Heininger
4. Content Inc with Joe Pulizzi
Summary:
"Content Inc with Joe Pulizzi" an an OG inbound marketing podcast. Pulizzi, a renowned figure in this space, shares his wisdom on using content marketing to drive inbound marketing success.
What You'll Learn:
This podcast covers everything from content strategy development to audience engagement. Listeners gain practical advice on building a robust online presence and effectively using content to attract and retain customers.
Why You Should Listen:
Pulizzi's insights are based on years of experience, making this podcast a goldmine for marketers seeking to deepen their understanding of content marketing's role in inbound marketing.
Best Episode:
The Episode "Four Critical Questions that Drive Your Content Business" stands out. It highlights the importance of regular, quality content and its impact on audience growth.
Links To Listen:
About The Host:
Joe Pulizzi is a pioneer in content marketing, with a wealth of experience in advising businesses on content strategies. He's a celebrated author and speaker in the marketing community.
Listener’s Review:
“This podcast provides an engaging exploration into the world of content strategy, offering listeners a wealth of knowledge delivered in digestible episodes.” - Deirdre Tshien
5. The Email Marketing Show by Email Marketing Heroes
Summary:
This podcast, hosted by Email Marketing Heroes, focuses on the nuances of email marketing within the inbound methodology.
What You'll Learn:
Listeners get an in-depth look at crafting compelling email marketing campaigns that resonate with audiences and foster lasting customer relationships.
Why You Should Listen:
The podcast provides innovative techniques and actionable tips for maximizing the effectiveness of email as a powerful inbound marketing tool.
Best Episode:
"How To Create AWESOME Landing Pages for Lead Generation" is particularly insightful. It breaks down the art of crafting landing pages that engage and convert subscribers.
Links To Listen:
About The Host:
The hosts of The Email Marketing Show are seasoned experts in email marketing, sharing their extensive knowledge to help businesses optimize their email strategies.
Listener’s Review:
“The hosts are fun and funny, and they make emailing much less daunting. If your business has an email list (and it should), you should listen to Kennedy and Rob every Email Marketing Wednesday.” - Roland Denzel
6. The Digital Marketing Podcast by Target Internet
Summary:
Hosted by Target Internet, this podcast explores various aspects of digital marketing, with a focus on how they intersect with inbound marketing.
What You'll Learn:
The series provides insights into digital marketing trends, tools, and techniques, emphasizing their application in an inbound marketing context.
Why You Should Listen:
It's ideal for those seeking a comprehensive understanding of digital marketing's broader landscape and its integration with inbound marketing strategies.
Best Episode:
"Latest Trends in Social Media, with Elina Vilk" is a standout episode. Elina discusses the importance of forging authentic connections online, sharing her insights on establishing and nurturing two-way relationships with your customers on social media, and how you can best measure the value and impact of these interactions.
Links To Listen:
About The Host:
The team at Target Internet brings a wealth of digital marketing expertise, offering valuable perspectives on integrating various digital strategies into successful inbound marketing campaigns.
Listener’s Review:
“The Digital Marketing Podcast has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen.” - Arlie K
7. This Old Marketing with Joe Pulizzi and Robert Rose
Summary:
In "This Old Marketing," Joe Pulizzi and Robert Rose explore various aspects of content marketing and how it can help you ratchet up success of your inbound marketing program.
What You'll Learn:
Listeners gain insights into creating compelling content strategies, understanding audience needs, and leveraging content for brand marketing strategy and customer engagement.
Why You Should Listen:
With Pulizzi and Rose's extensive experience means this podcast offers a deep dive into content marketing's evolving landscape, crucial for any inbound marketer.
Best Episode:
"2024 Content Marketing Predictions Show", discussing how content marketing will change in 2024 and what future trends to anticipate.
Links To Listen:
About The Host:
Joe Pulizzi and Robert Rose are seasoned content marketing experts, known for their strategic insights and practical advice.
Listener’s Review:
“Great mix of conversation, relevant topics, delivered with banter between two friends. A must listen for marketers and content folks.” - Ian Truscott
8. The Search Engine Journal Show by Search Engine Journal
Summary:
This podcast focuses on SEO and the role it plays in inbound marketing, providing listeners with the latest trends and techniques.
What You'll Learn:
The series covers a range of topics from keyword research to algorithm updates, essential for anyone looking to enhance their SEO skills in the context of inbound marketing.
Why You Should Listen:
For those keen on understanding how SEO impacts inbound marketing, this podcast offers invaluable insights and actionable tips.
Best Episode:
"How To Secure And Defend Your SEO Budget For Executive Buy-In" is particularly noteworthy, offering techniques and advice on defending SEO budget.
Links To Listen:
About The Host:
The team at Search Engine Journal brings a comprehensive understanding of SEO, making this podcast a go-to resource for inbound marketers.
9. Marketing School with Eric Siu and Neil Patel
Summary:
Eric Siu and Neil Patel co-host "Marketing School," offering daily insights into various marketing strategies, including inbound marketing.
What You'll Learn:
This podcast is a rich source of tips and tactics for improving digital marketing efforts, with a focus on practical, results-driven strategies.
Why You Should Listen:
For those looking to get daily marketing wisdom in bite-sized episodes, this podcast is perfect, blending expertise with convenience.
Best Episode:
"You're Using the Wrong Social Netwok, Facebook Lead Ads, The New Google SEO Trends" is a must-listen, discussing the latest trends in inbound marketing, including the best social media platforms for advertising, where Facebook and YouTube lead the way in terms of revenue generation. However, when it comes to return on ad spend (ROAS), platforms like Pinterest and Snapchat perform better.
Links To Listen:
About The Host:
Eric Siu and Neil Patel are renowned in the digital marketing world for their forward-thinking approaches and successful strategies.
10. Search News You Can Use with Marie Haynes
Summary:
Marie Haynes leads this insightful podcast. And while its primary topic is SEO, Maria and her guests often explore the role SEO plays in the world of inbound marketing.
What You'll Learn:
Listeners will grasp the nuances of SEO, from algorithm updates to optimization strategies, all tailored to boost inbound marketing effectiveness.
Why You Should Listen:
For a deep understanding of how SEO intersects with and propels inbound marketing, Haynes' podcast is a treasure trove of actionable insights.
Best Episode:
"Google's SGE Confirmed To Be The Future Of Search" is particularly enlightening. Maria shares a well-reasoned take on how Google is looking at search with the rise and rise of generative AI.
Links To Listen:
About The Host:
Marie Haynes is renowned for her expertise in SEO, offering valuable insights into how search engines work and how businesses can leverage this knowledge.
Listener’s Review:
“Marie is so cozy, and down to earth and she presents information In an easy to digest way.” - Ronjvmedia
11. Edge of the Web with Erin Sparks
Summary:
Hosted by Erin Sparks, this podcast delves into various digital marketing strategies with a special focus on SEO and its impact on inbound marketing.
What You'll Learn:
This series offers a comprehensive look at digital marketing trends, techniques, and tools crucial for any inbound marketer.
Why You Should Listen:
Erin Sparks brings a unique perspective, blending expert interviews and in-depth discussions to illuminate the role of digital strategies in inbound marketing.
Best Episode:
"Mastering The Holistic SEO Process" dig deep into the roots of SEO strategy. Eli Schwartz has extensive expertise in the fundamentals of SEO, and it shines through in this episode.
Links To Listen:
About The Host:
Erin Sparks is a digital marketing expert, known for his insightful approach to SEO and marketing strategies.
Listener’s Review:
“I like what I hear so far and look forward to listening to more shows.” - William Conrad
12. The Gartner Marketing & Communications Podcast by Gartner
Summary:
This podcast, presented by Gartner, covers a wide range of marketing and communications topics, including inbound marketing.
What You'll Learn:
Listeners will gain strategic insights into the broader aspects of marketing and communications. And how to integrate these insights into their inbound marketing programs.
Why You Should Listen:
For those seeking to understand the intersection of marketing, communications, and inbound tactics, this podcast offers a rich, analytical perspective.
Best Episode:
"The Growth At the End of Your Funnel" is a highlight, presenting the importance of supplementing brand-building with increased down-funnel emphasis on customer experience — ultimately leading to more growth.
Links To Listen:
About The Host:
The team at Gartner brings a wealth of knowledge in marketing and communications, providing listeners with deep, research-backed insights.