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Performance marketing is driven by results, meaning advertisers only need to pay once a goal is actually met. Considering it's also a general term to describe several different marketing channels (from affiliate and influencer marketing to PPC and SEM), there is so many directions you can take it. Pretty great, right?

Enter my list of the best performance marketing conferences to attend in 2024. In this article, I share several of the best arenas where you can pick up a new tactic, network with experts, and stay ahead of the curve. From the more generic to the specific, there's something here for everyone to attend.

Best Performance Marketing Conferences 2024 Shortlist

Here's a shortlist of the best performance marketing conferences in 2024:

  1. Performance Marketing World Future Commerce - London, UK (June 2024)
  2. PI LIVE - Multiple Dates and Locations
  3. LeadsCon - Las Vegas, NV (April 2024)
  4. PPC Live - Brighton, UK (April 2024)
  5. MozCon - Seattle, WA (June 2024)
  6. Influencer Marketing Show USA - New York, NY (June 2024)
  7. SMX Advanced - Virtual Event (June 2024)
  8. Affiliate Summit East - New York, NY (July 2024)
  9. Affiliate World Conferences - Multiple Dates and Locations
  10. LeadsCon Connect - Rosemont, IL (September 2024)
  11. Guru Conference - Virtual Event (October 2024)
  12. ADworld Experience - Hybrid (In-Person & Virtual Options) Bologna, Italy (October 2024)
  13. Content Marketing World - San Diego, CA (October 2024)
  14. SMX Next - Virtual Event (November 2024)
  15. Social Media Marketing World - San Diego, CA (March - April 2025)

Find more details about each conference below.

Best Performance Marketing Conferences Of 2024

1. Performance Marketing World Future Commerce - London, UK (June 2024)

Performance Marketing World Future Commerce website screenshot
Performance Marketing World Future Commerce is the hub for marketing innovators.

Overview:

This one-day event in London focuses on the dynamic world of e-commerce marketing, offering deep dives into strategies for driving sales, improving customer experience, and leveraging data analytics. Speakers include industry leaders from top e-commerce platforms and brands, sharing insights on navigating challenges and seizing opportunities in online retail.

Why You Should Attend:

With e-commerce continuing to dominate the retail landscape, understanding the latest strategies and technologies is essential. This conference provides actionable insights that can help you optimize your online presence and boost sales in a competitive market.

2. PI LIVE - Multiple Dates and Locations

PI LIVE website screenshot
PI LIVE is an event that forge success through partnerships at the world's top conference for performance and partner marketing.
  • Dates: Multiple dates (see table below)
  • Location: Multiple locations (see table below)
  • Pricing: See the registration page for current pricing
  • Website: PI LIVE
  • Social Media: Instagram | LinkedIn

PI LIVE: Conference Locations and Dates

LocationsDates
PI LIVE USA | InterContinental Miami April 16-18, 2024
PI LIVE EUROPE | Old Billingsgate, LondonOctober 22-23, 2024

Overview:

This two-day event is a must for those interested in affiliate marketing, influencer marketing, and the broader performance marketing ecosystem.

Why You Should Attend:

PI LIVE gathers experts and innovators to discuss the latest trends, strategies, and challenges. The lineup includes a mix of keynote speakers, panel discussions, and networking opportunities designed to spark ideas and foster partnerships.

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3. LeadsCon - Las Vegas, NV (April 2024)

LeadsCon website screenshot
LeadsCon is where industry leaders gather to shape the future of lead generation.

Overview:

LeadsCon is the premier conference for lead generation and performance marketing, focusing on customer acquisition and conversion strategies.

Why You Should Attend:

Attendees of LeadsCon can expect to learn from top-notch thought leaders and speakers on topics ranging from SEO and PPC to email marketing and content strategy. The conference features speakers like Puja Amin, Partner at Troutman Amin, LLP, and Aru Anavekar, CEO and Founder of Botsplash.

Their insights and expertise in legal aspects of lead generation and innovative communication strategies, respectively, will offer you a comprehensive view of how to enhance your lead management processes and adapt to the changing digital landscape effectively.

4. PPC Live - Brighton, UK ( April 2024)

PPC Live website screenshot
PPC Live is an actionable insight event with a community of experts at Brighton's go-to event for PPC enthusiasts.

Overview:

This one-day event is dedicated to the latest in pay-per-click advertising, including strategies for Google Ads, social media advertising, and more.

Why You Should Attend:

With the landscape of PPC constantly evolving, staying updated on the latest best practices and innovations is crucial. This conference offers a deep dive into everything PPC, from keyword research to ad copy optimization.

5. MozCon - Seattle, WA (June 2024)

MozCon website screenshot
MozCon elevates your SEO and marketing at the galactic hub of industry experts and leaders.

Overview:

MozCon is a two-day journey into the world of search engine optimization, with sessions on SEO, mobile optimization, analytics, and content marketing. It's known for its forward-thinking topics and actionable insights.

Why You Should Attend:

MozCon offers a mix of technical SEO, content strategy, and market insights, making it perfect for marketers wanting to increase their organic reach.

Adding to the allure are speakers like Amanda Jordan, Director of Digital Strategy at RicketyRoo, and Andy Crestodina, Co-founder and CMO at Orbit Media Studios. Amanda’s expertise in local SEO and digital strategy, combined with Andy's profound insights into content marketing and web design, make this an unmissable opportunity.

6. Influencer Marketing Show USA - New York, NY (June 2024)

Influencer Marketing Show USA website screenshot
IMS USA is the epicenter for mastering influencer marketing in the heart of New York.

Overview:

The Influencer Marketing Show USA is designed to uncover the future of influencer marketing. It dives into strategy, creativity, and practical insights to help brands and agencies maximize their influencer marketing campaigns.

Why You Should Attend:

This conference provides a unique opportunity to explore the latest trends and technologies shaping influencer marketing, making it indispensable in a marketing strategy that leans heavily on social proof and authenticity.

7. SMX Advanced - Virtual Event (June 2024)

SMX Advanced website screenshot
SMX Advanced boost your marketing strategies with expert-led search marketing insights.

Overview:

This online event is tailored for experienced search marketers and delves into the complex aspects of SEO and SEM.

Why You Should Attend:

SMX Advanced offers deep dives into sophisticated SEO and SEM tactics, essential for marketers looking to gain a competitive edge. It's a gathering of the best and brightest in search marketing, sharing advanced tactics to drive search engine success.

8. Affiliate Summit East - New York, NY (July 2024)

Affiliate Summit East website screenshot
Affiliate Summit East is a network and grow event at the East Coast’s largest gathering of affiliate marketing pros.

Overview:

This event focuses on affiliate marketing, a cornerstone of performance marketing.

Why You Should Attend:

The Affiliate Summit East brings together affiliates, merchants, vendors, and technology providers for networking and learning about the latest trends and strategies in affiliate marketing. This conference is a crucial stop for anyone looking to expand their affiliate network and discover new growth tactics.

9. Affiliate World Conferences - Multiple Dates and Locations

Affiliate World Conferences website screenshot
Affiliate World Conferences is a premier event for elite affiliate marketers and e-commerce entrepreneurs seeking insights and networking.

Overview:

Spanning multiple global locations, these conferences cover a wide range of topics in affiliate and performance marketing. They feature industry leaders and innovators sharing insights on successful strategies and emerging trends.

Affiliate World Conferences: Conference Locations and Dates

LocationsDates
EUROPE | Budapest, HungarySeptember 5-6, 2024
ASIA | Bangkok, Thailand December 7-8, 2024
DUBAI | Dubai, UAETBD 2025

Why You Should Attend:

The global perspective of Affiliate World Conferences offers a unique opportunity to learn from diverse case studies and networking experiences. Attending any of their events can broaden your understanding of global market trends and strategies.

10. LeadsCon Connect - Rosemont, IL (September 2024)

LeadsCon Connect website screenshot
LeadsCon Connect is an event where you can discover the latest in lead generation at the essential conference for performance marketers.

Overview:

LeadsCon focuses on lead generation techniques and conversion optimization.

Why You Should Attend:

LeadsCon offers actionable insights and tools to enhance your lead management processes. It's a must-attend for marketers dedicated to refining their funnel strategies and driving ROI through effective lead management.

11. Guru Conference - Virtual Event (October 2024)

GURU Conference website screenshot
GURU 2024 is the conference where industry wisdom meets innovation, perfect for those eager to learn from the best minds in business.
  • Dates: October 16-17, 2024
  • Location: Virtual
  • Pricing: Register for free
  • Website: Guru Conference
  • Social Media: LinkedIn

Overview:

This online conference is designed for marketers looking to enhance their email marketing strategy with the latest tactics and tools.

Why You Should Attend:

The convenience of an online format combined with the breadth of topics makes the Guru Conference a fantastic opportunity for email marketers looking to get a comprehensive update on email marketing trends without leaving their office.

12. ADworld Experience - Hybrid (In-Person & Virtual Options) Bologna, Italy (October 2024)

ADworld Experience website screenshot
ADworld Experience is the largest international event dedicated to online advertising.

Overview:

This conference in Italy brings together some of the brightest minds in advertising from around the globe. It focuses on sharing real-world insights and strategies in digital advertising, creative content, and campaign optimization.

Why You Should Attend:

The insights gained in ADworld Experience can help you tailor your global marketing strategies more effectively. Speakers such as Enrica Campana, a digital strategist and PPC expert, along with Sante J. Achille, a search marketing consultant specializing in SEO, bring a wealth of knowledge.

Enrica’s deep understanding of PPC strategies will provide you with actionable insights to refine your advertising efforts, while Sante’s expertise in SEO will offer you a comprehensive view of how to optimize your online presence in international markets. Their participation underlines the conference's commitment to delivering advanced, actionable strategies that attendees can immediately apply to their marketing initiatives.

13. Content Marketing World - San Diego, CA (October 2024)

Content Marketing World website screenshot
Content Marketing World lets you connect with the brightest minds in content marketing

Overview:

This conference is a mecca for content marketers, offering a deep dive into content strategy, creation, distribution, and measurement. It's renowned for its high-caliber speakers, including top content marketers, strategists, and authors, sharing their success stories and techniques.

Why You Should Attend:

With content marketing being a crucial part of performance marketing, understanding how to create engaging, valuable, and measurable content is key. This event will not only inspire but also equip marketing experts and marketing professionals with actionable strategies to elevate their content marketing efforts.

14. SMX Next - Virtual Event (November 2024)

SMX Next website screenshot
SMX Next, this virtual event is free for all seeking to master the evolving landscape of SEO and SEM
  • Dates: November 13-14, 2024
  • Location: Virtual
  • Pricing: Register for free
  • Website: SMX Next
  • Social Media: Facebook | X | LinkedIn

Overview:

Hosted by Search Engine Land, SMX Next is an online conference focusing on the future of search marketing. Topics include SEO, SEM, algorithm updates, and predictive analytics, with insights from some of the industry's leading practitioners.

Why You Should Attend:

As search continues to evolve, staying ahead means understanding the next wave of search technologies and strategies. This conference offers a convenient way to get ahead of upcoming trends without leaving your desk.

15. Social Media Marketing World - San Diego, CA (March April 2025)

Social Media Marketing World website screenshot
Social Media Marketing World lets you connect with top content creators and the best speakers in the industry

Overview:

This event is the world's largest gathering of social media professionals, including marketers, influencers, and strategists. It covers a broad spectrum of social media topics, from platform-specific strategies to content creation and analytics.

Why You Should Attend:

Attending Social Media Marketing World conference is an excellent opportunity to learn from the best in the industry and discover new tools and techniques to enhance your social media presence.

Summary

Attending performance marketing conferences is key for professionals seeking to sharpen their strategies and stay competitive. These events not only offer unparalleled networking opportunities but also serve as a resource for the latest industry innovations and trends.

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By Dozie Anyaegbunam

Dozie Anyaegbunam is the Senior Editor of The CMO, digital marketing firepower for SaaS pioneers. He's a marketing strategist with years of experience in Marketing, Communications, Ecommerce, and SEO. And has worked across verticals ranging from software to edu-tech, apparel, and F&B, leading teams at B2B SaaS startups, global multinationals, and the public sector. He’s the Founder & Host of The Newcomer’s Podcast featuring immigrants and their stories of moving to a new country, and he’s currently producing a documentary on the immigrant’s experience.